Bali Quality and Sustainable Tourism Development towards Local Economic Impact

Abstract

Quality and sustainable tourism is one of the drivers in the new economic sector, creating attractions and superior products that are of interest to the international market and world buyers. This study aims at investigating tourism development efforts through the annual execution of Bali Beyond Travel Fair (BBTF) and Bali Arts Festival (BAF) which will have an economic impact on local communities and tourism actors. This study uses an interpretative qualitative analysis model through observational data collection, in-depth interviews and document studies. The results of the study show that tourism activities create demand, both consumption and investment which in turn will lead to goods and services production activities in improving people's welfare and economic growth, especially the multiplier effect for local communities. Therefore, the quality and sustainable tourism that is carried out regularly at BBTF and BAF is one of the drivers in the new economic sector, creating superior attractions and products that are of interest to the international market and world buyers.

Analyzing the Influence of Demographic Factors on Consumer Preferences in the Tourism Industry in Bali

“…The COVID-19 pandemic has had a negative impact on the tourism sector in Bali, resulting in job losses and a decrease in people's welfare, which in turn affects economic growth [12]. The digital transformation of micro, small, and mediumsized enterprises (MSMEs) in Bali's tourism industry has been slow, with barriers such as a lack of digital skills, organizational and cultural barriers, and environmental barriers [13]. The reopening of the tourism sector in Bali has led to an increase in tourist visits, but it has also raised concerns about traffic violations by foreign nationals.…”

The Effect of Employee Competence and Organizational Culture on Competitive Advantage in the Tourism Industry in Bali

“…Efforts to achieve this include the annual execution of the Bali Beyond Travel Fair (BBTF) and Bali Arts Festival (BAF), which create attractions and superior products that are of interest to the international market and world buyers [3], [4]. Additionally, the tourism sector and financial performance have a positive and significant impact on the economic performance of the districts/cities in Bali Province [5], [6]. Therefore, by focusing on quality and sustainable tourism, Bali can continue to attract tourists, improve the welfare of local communities, and contribute to economic growth [7], [8].…”

Analysis of the Impact of Technological Innovation and Design Creativity on the Attractiveness of Tourism Destinations in Bali

“…The slow digital transformation process of micro, small, and medium-sized enterprises (MSMEs) in Bali's tourism sector poses a challenge, highlighting the need for advancements in digital technologies to enhance visitor experiences [13]. Additionally, initiatives like the Bali Beyond Travel Fair (BBTF) and Bali Arts Festival (BAF) contribute to economic growth and welfare by creating superior attractions and products that appeal to international markets, ultimately bolstering Bali's allure as a destination [14]. Understanding and leveraging these elements are crucial for devising sustainable tourism development strategies amidst evolving competition and traveler expectations.…”