“…Consumer credit excluding agriculture is INR 13.9 trillion, or 17.63% of total bank credit, and is growing rapidly at 15.8% per year. 11 Between 2015 and 2016, the aggregate number of borrowers increased by 18.6% and is likely to grow even more significantly as India remedies the high level of financial exclusion (Demirguc-Kunt, Klapper, Singer, and van Oudhusen, 2015) through its "PMJDY" program that has brought in more than 300 million individuals into the banking system between 2014 and 2016 (Agarwal, Alok, Ghosh, Ghosh, and Seru, 2017;Chopra, Prabhala, and Tantri, 2017).…”