Competitiveness and Innovation in the Knowledge Economy 2023
DOI: 10.53486/cike2022.18
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Barriers in intercultural communication and ways to overcome

Abstract: In the following article, we propose to analyze elements likely to obstruct the proper development of intercultural communication, contributing to the decrease of the degree of fidelity, accuracy and efficiency of the message transfer. In order to have a successful intercultural communication, it is necessary to take into account the characteristics of a certain type of national culture, whose representatives come into contact. The model discussed in the present paper is the most popular one, that of Geert Hof… Show more

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