Based on Skobeltsyn Institute of Nuclear Physics (SINP) Moscow State University (MSU) experience in developing continuous-wave (cw) normal conducting electron linacs, we propose a design for such accelerators with beam energy of up to 10 MeV and average beam power of up to several hundred kW. An example of such design is the 1 MeV industrial cw linac with maximum beam power of 25 kW achievable with 50 kW klystron, which was recently commissioned at SINP MSU.