“…This prospect has been an impetus for a program of research whose scope, nature, and purpose are suggested by terms such as community behavior analysis (Greene, 1981) and behavioral community psychology (Briscoe, Hoffman, & Bailey, 1975). This research has introduced behavioral engineering to systems responsible for energy conservation (Winett, 1980), traffic safety (Greene, Bailey, & Barber, 1981;Van Houten & Nau, 1981), and health care (Reiss, Piotrowski, & Bailey, 1976 Although community behavior analysis seems promising, it has generally introduced no more change in these systems than necessary to produce specific changes in the behavior of its consumers.…”