Behavioral intentions toward afforestation and carbon reduction by the Taiwanese public

Lin, Jiunn‐Cheng; Wu, Chin-Shien; Liu, Wan-Yu; Lee, Chun-Chih

doi:10.1016/j.forpol.2011.07.016

Cited by 27 publications

(36 citation statements)

References 17 publications

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“…These two theoretical frameworks have their own advantages in analyzing the behavioral intentions of different types of tourists [11][12][13]. Some authors have questioned the application of the TPB [11,14,15]. In fact, Ajzen, the founder of the TPB, points out that the theory is a broad range and instructional framework.…”

Section: Introductionmentioning

confidence: 99%

Influence of Sustainable Development by Tourists’ Place Emotion: Analysis of the Multiply Mediating Effect of Attitude

Zhang

Lijuan

2019

Sustainability

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Place emotion is an important factor in studying the behavioral intention of tourists. Based on the planning behavior theory and goal-oriented behavior model, this article combines the actual situation of rural tourist, expands the behavioral theory, and constructs the tourist behavior of place emotion. This paper takes the World Cultural Heritage Sites Xidi and Hongcun as research cases and uses Structural Equation Modeling (SEM) research methods. The results indicate that the constructed behavior intention of tourists traveling in rural areas gives a good explanation and goodness of fit. The influence of place emotion on behavioral intention is stronger than attitude, subjective norm, and perceptual behavior control. Through multiple mediation analysis, attitudes have partial mediating effects on place emotions, perceptual behavior control, and subjective norms, and the place emotion has the most significant among the indirect effects, followed by subjective norms and perceptual behavior control. The results provide reliable advice for the sustainable development of rural tourism.

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Section: Introductionmentioning

confidence: 99%

Influence of Sustainable Development by Tourists’ Place Emotion: Analysis of the Multiply Mediating Effect of Attitude

Zhang

Lijuan

2019

Sustainability

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“…Identifying the cognitive drivers of climate‐friendly behavioural change, as well as investigating the interplay among them, has become a significant research stream in management and consumer studies (Tikir and Lehmann, ). The TPB (Ajzen, ) is thus frequently adopted to investigate the cognitive processes underlying several climate‐related behaviours, such as adaptation (Niles et al ., ) and mitigation (Thompson and Hansen, ; Lin et al ., ). According to the TPB, behavioural intentions are determined by the interplay of an individual's attitude towards a certain behaviour, subjective norms (i.e.…”

Section: Resultsmentioning

confidence: 99%

A Systematic Review of the Use of Organization and Management Theories in Climate Change Studies

et al. 2018

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Climate change studies have been gaining increasing importance in the academic debate, and also in the field of organizations and management. Scholars have contributed to this field by borrowing approaches from sustainable business research. However, some authors have raised unanswered questions about the contribution of these studies to the management theories. According to them, climate change studies have failed to provide theoretical insights and too often they have adopted a descriptive and practical approach. Our review describes the theoretical contribution of the climate change papers, identifying the most often used management theories. The analysis results for 28 different management theories indicate that, while some theories such as the institutional and stakeholder theories have been widely debated, the relation between business climate change strategies and other organization theories still appears to be unexplored.

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“…In addition to expressing the positive and negative evaluation and feelings, attitude also reflects the action intention of agree or disagree (Lin et al, 2012). Poudpongpaiboon & Arakvichanun (2014) further defined that attitude could be learned; according to specific subjects, the learned persistent reaction intention stood for personal standards of likes and dislikes, right and wrong.…”

Section: Product Attitudementioning

confidence: 99%

“…(2) Consumption related: Placement marketing would affect purchase intention that the past experiences could be connected to induce the identity to brands and products. Most respondents agreed that placement marketing represented social trend and cultural changes (Lin et al, 2012). Wang et al (2014) pointed out (1)high correlations between auxiliary memories and memories that audience would enhance the memories of brands and products under the information with prompts of brands and products (Luo & Zhong, 2015), (2)the neutral attitude of most respondents towards placement marketing that placement marketing was regarded as the promotion tactic of enterprises, and (3)the higher purchase intention of more than 16% respondents after watching the movies where the number was higher than those regarding placed brands and products as the favorable ones (Filieri & McLeay, 2014).…”

Section: H1mentioning

confidence: 99%

Effects of Placement Marketing on Product Attitude and Purchase Intention in Traditional Industry

Yao

Huang

2017

EURASIA J MATH SCI T

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In the information explosion era nowadays, various television advertisements are on television. However, such traditional message delivery is losing the efficacy to directly communicate with target consumers; consumers have appeared zapping behaviors as they are fed up with traditional advertisement. At the time, seeking other alternatives for effective commercial communication is important and urgent for traditional industry. Product placement is now a broadly applied alternative. Why is such marketing communication with skillful product placement largely utilized by companies? It is considered in traditional industry that product placement is comparatively inexpensive but could achieve high contact, reinforce memory, and create positive links with program characteristics. Taking Chinese general consumers of the product in traditional Industry as the research subject, on-site questionnaire distribution and collection is adopted in this study. Total 250 copies of questionnaire are distributed and 218 valid copies are retrieved, with the retrieval rate 87%. The research results reveal 1.significant effects of placement marketing on product attitude, 2.remarkable effects of placement marketing on purchase intention, and 3.notably positive effects of product attitude on purchase intention. At the end, suggestions are proposed according to the results, expecting to assist domestic traditional industry in executing placement marketing.

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Behavioral intentions toward afforestation and carbon reduction by the Taiwanese public

Cited by 27 publications

References 17 publications

Influence of Sustainable Development by Tourists’ Place Emotion: Analysis of the Multiply Mediating Effect of Attitude

Influence of Sustainable Development by Tourists’ Place Emotion: Analysis of the Multiply Mediating Effect of Attitude

A Systematic Review of the Use of Organization and Management Theories in Climate Change Studies

Effects of Placement Marketing on Product Attitude and Purchase Intention in Traditional Industry

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