“…The recurrent evidence that television is an important source of information about family and gender roles, and that it may shape young females' expectations of these roles (Honeycutt, Wellman, & Larson, 1997;Larson, 1996;Perse, Pavitt, & Burggraf, 1990;Signorielli, 1990Signorielli, , 1991Signorielli & Lears, 1992), prompted this investigation into television viewing and its relation to young Dutch females' images of their own future motherhood. We investigated three aspects of television viewing-the total amount of viewing, the viewing of sitcoms and soaps, and the motives for viewing.…”