Beyond livestreaming: The rise of social media gifting and paid memberships − A systematic literature review and future research agenda

Alida Volkmer, Sara; Meißner, Martin

doi:10.1016/j.jbusres.2024.114915

Journal of Business Research

2024

DOI: 10.1016/j.jbusres.2024.114915

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Beyond livestreaming: The rise of social media gifting and paid memberships − A systematic literature review and future research agenda

Sara Alida Volkmer,

Martin Meißner

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Beyond livestreaming: The rise of social media gifting and paid memberships − A systematic literature review and future research agenda

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References 101 publications

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