2020
DOI: 10.1142/s136391962040006x
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BEYOND THE DYAD: ROLE OF NON-COMPETITIVE PARTNERS IN COOPETITIVE R&D PROJECTS

Abstract: R&D projects between multiple partners have been examined by various disciplines at the macro-, micro- and meso-level. Even though scholars have acknowledged the possibility that both competitive and non-competitive partners participate in such projects, we still lack a holistic perspective on their complex interactions. This paper builds on open innovation and coopetition literature to explore the influence of research partners and clusters on the relationships between competing companies in different pro… Show more

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Cited by 8 publications
(8 citation statements)
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“…Similarly as identified importance of third‐party reputation and legitimacy for joining coopetitive networks in the tourism sector (Czakon and Czernek, 2016), our findings suggest that in mature industries, trust in research partners plays a crucial role in the decision to collaborate with direct competitors in RD&I projects. Therefore, we extend the insights of the limited research on the influence of third parties – such as public institutions (Freel, 2003), incubators (Blanka and Traunmüller, 2020), research partners or business clusters (Smiljic, 2020) – on the establishment of coopetitive collaborations and propose the following:
P4a: Trust in research partners mitigates perceived market risks and positively influences the willingness of direct competitors in mature industries to engage in exploration RD&I projects.
P4b: The perceived risk that missing an opportunity for project participation will give direct competitors a better market position positively influences the willingness of direct competitors in mature industries to engage in exploration RD&I projects.
As criteria for evaluating opportunistic risks, the scope of the project and previous collaborative experience with the same partners and with similar projects appear to be shared by exploration and exploitation projects. Studies warned that some firms are willing to engage in projects with direct competitors only when the scope of the project falls outside the firm's core competencies (Dorn et al, 2016; Tidström and Rajala, 2016; Kraus et al, 2018).…”
Section: Discussionmentioning
confidence: 84%
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“…Similarly as identified importance of third‐party reputation and legitimacy for joining coopetitive networks in the tourism sector (Czakon and Czernek, 2016), our findings suggest that in mature industries, trust in research partners plays a crucial role in the decision to collaborate with direct competitors in RD&I projects. Therefore, we extend the insights of the limited research on the influence of third parties – such as public institutions (Freel, 2003), incubators (Blanka and Traunmüller, 2020), research partners or business clusters (Smiljic, 2020) – on the establishment of coopetitive collaborations and propose the following:
P4a: Trust in research partners mitigates perceived market risks and positively influences the willingness of direct competitors in mature industries to engage in exploration RD&I projects.
P4b: The perceived risk that missing an opportunity for project participation will give direct competitors a better market position positively influences the willingness of direct competitors in mature industries to engage in exploration RD&I projects.
As criteria for evaluating opportunistic risks, the scope of the project and previous collaborative experience with the same partners and with similar projects appear to be shared by exploration and exploitation projects. Studies warned that some firms are willing to engage in projects with direct competitors only when the scope of the project falls outside the firm's core competencies (Dorn et al, 2016; Tidström and Rajala, 2016; Kraus et al, 2018).…”
Section: Discussionmentioning
confidence: 84%
“…Similarly as identified importance of third-party reputation and legitimacy for joining coopetitive networks in the tourism sector (Czakon and Czernek, 2016), our findings suggest that in mature industries, trust in research partners plays a crucial role in the decision to collaborate with direct competitors in RD&I projects. Therefore, we extend the insights of the limited research on the influence of third parties -such as public institutions (Freel, 2003), incubators (Blanka and Traunmüller, 2020), research partners or business clusters (Smiljic, 2020) -on the establishment of coopetitive collaborations and propose the following: P4a: Trust in research partners mitigates perceived market risks and positively influences the willingness of direct competitors in mature industries to engage in exploration RD&I projects.…”
Section: Evaluation Of Project Risksmentioning
confidence: 95%
“…This key role of a third party is confirmed by Planko, Chappin, Cramer, and Hekkert (2019), Bez and Chesbrough (2020) and Smiljic (2020). The inclusion of a noncompeting neutral third party seems to be an effective strategy to manage coopetitive projects involving several coopetitors.…”
Section: Management Of Oligo-coopetitionmentioning
confidence: 85%
“…As such, we add to the discussion on the management of coopetitive projects on different stages of the value chain (e.g., Chiambaretto & Dumez, 2016), including vertical (e.g., Lacoste, 2012;Lechner et al, 2016;Soppe et al, 2014) and horizontal (Choi et al, 2010;Hannachi & (Fernandez, Le Roy & Chiambaretto, 2018;Bez & Chesbrough, 2020). Most prior research, however, focused either on the management of dyadic coopetition (Bengtsson & Kock, 2000;Dagnino & Padula, 2002;Le Roy & Fernandez, 2015) or oligo-coopetition with a moderating third party (Planko, Chappin, Cramer, and Hekkert, 2019, Bez and Chesbrough, 2020, Smiljic, 2020, while the presented results provide insights into the management and organizational designs of oligo-coopetition strategies in the absence of a moderating third party. Second, our results contribute to prior knowledge on organizational design and management of coopetition.…”
Section: Theoretical Contributionsmentioning
confidence: 87%
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