Association rule mining (ARM) is one of the core techniques of data mining to discover potentially valuable association relationships from mixed datasets. In the current research, various heuristic algorithms have been introduced into ARM to address the high computation time of traditional ARM. Although a more detailed review of the heuristic algorithms based on ARM is available, this paper differs from the existing reviews in that we expected it to provide a more comprehensive and multi-faceted survey of emerging research, which could provide a reference for researchers in the field to help them understand the state-of-the-art PSO-based ARM algorithms. In this paper, we review the existing research results. Heuristic algorithms for ARM were divided into three main groups, including biologically inspired, physically inspired, and other algorithms. Additionally, different types of ARM and their evaluation metrics are described in this paper, and the current status of the improvement in PSO algorithms is discussed in stages, including swarm initialization, algorithm parameter optimization, optimal particle update, and velocity and position updates. Furthermore, we discuss the applications of PSO-based ARM algorithms and propose further research directions by exploring the existing problems.