“…There is a plethora of research on the role of government in exports from emerging markets. These tend to, predominantly, focus on manufactured products, traditional exports and the export activities of champion firms (Adams et al , 2018; de Jonge, 2016; Chailan and Ille, 2015; Pradhan and Das, 2015; Malaver Copara, 2014). This study departs from such a stream of investigation, to make a unique contribution, by focussing on the non-traditional exports.…”