We present new experimental data on thick target bremsstrahlung spectra generated from the interaction of energetic electrons with bulk matter. The 'photon yields' in terms of double differential cross-sections (DDCS) are measured for pure elements of thick targets: Ti (Z = 22), Ag (Z = 47), W (Z = 74) and Pt (Z = 78) under the impact of 10 keV electrons. Comparison of DDCS obtained from the experimental data is made with those predicted by Monte-Carlo (MC) calculations using PENELOPE code. A close agreement between the experimental data and the MC calculations is found for all the four targets within the experimental error of 16%. Furthermore, the ratios of DDCS of bremsstrahlung photons emitted from Ag, W and Pt with those from Ti as a function of photon energy are examined with a relatively lower uncertainty of about 10% and they are compared with MC calculations. A satisfactory agreement is found between the experiment and the calculations within some normalizing factors. The variations of DDCS as a function of Z and of photon energy are also studied which show that the DDCS vary closely with Z; however, some deviations are observed for 'tip' photons emitted from high Z targets.