Business Model Development of a Fresh Milk Agro-Industry in Rural Areas

Abstract

This research aims to identify several business models of fresh milk agro-industry that are emerging in rural areas, as well as factors that influence agro-industry development, and establish a dairy agro-industry business model framework. The case study method used in this research consists of an agro-industry with business models and cooperatives. According to the finding of this research, there are seven supporting factors that influence the growth of the fresh milk agro-industry in rural areas, that are; (1) organizational structure, (2) fresh milk handling operations, (3) technology application for production activities, ( 4) training of employees and breeders, (5) product marketing strategies, (6) product quality and quality assurance, (7) company actor's innovation. These seven factors can be determined using the weight ratio to assess the value of each factor that influences the development of the fresh milk agro-industry in rural areas, namely business management (0.2641), raw material handling (0.1510), and quality assurance (0.1347). The importance of the decision is a crucial factor in the development of the dairy agro-industry in rural areas. In rural areas, the fresh milk agro-industry business model is a cooperative form of business, as well as a business model that incorporates both private and cooperative business practices. The more varied the business models examined, the stronger the fresh milk agro-industrial business model system would be. Since they help small-scale milk farmers in rural areas market their products, regional milk cooperatives are still the best business model to use.

Edukasi Pengurusan Izin Produksi Industri Rumah Tangga (PIRT) UMKM Desa Belendung, Kecamatan Cibogo, Subang Melalui Kegiatan Workshop

“…Fasilitasi dan pelatihan pengurusan izin PIRT juga menjadi salah satu strategi yang dapat digunakan dalam pengembangan klaster industri ke depannya [7]. Selain itu, Izin PIRT juga merupakan salah satu komponen key resources yang perlu dimiliki suatu produk dalam model bisnis usahanya dan berperan dalam meningkatkan nilai jual produk [8]. Ke depannya, pelaksanaan program pendampingan kepada masyarakat terutama pelaku UMKM dapat memberikan pengaruh yang positif diantaranya meningkatkan pemasaran/ penjualan, peningkatan kualitas produk, hingga peningkatan hasil produksi [9].…”

Faktor-Faktor Yang Mempengaruhi Pengembangan Agroindustri Kelapa Berdasarkan Principal Component Analysis

“…Menurut Kuswardhani et al (2019), faktorfaktor yang mempengaruhi pengembangan agroindustri kopi yaitu pemasaran, kualitas, produksi, modal, dan teknologi. Sementara itu, Sangadah et al (2021) Oleh karena itu, ruang lingkup penelitian ini adalah mengidentifikasi dan mengelompokkan faktor-faktor yang mempengaruhi pengembangan agroindustri kelapa di Kabupaten Pangandaran menggunakan metode PCA. Penelitian ini bertujuan untuk mengetahui berbagai faktor yang berpengaruh terhadap pengembangan agroindustri kelapa di Kabupaten Pangandaran, baik faktor pendukung maupun faktor penghambat serta menganalisis sejauh mana pengaruh dari masing-masing faktor tersebut.…”