Business Models for Convergence of Construction and Information Technology -A Senario Planning-Based Approach

Abstract

Currently, the construction industry, which is already both high-innovated and sophisticated, is searching for new solutions in accordance with the incorporation of information technology. The objective is to create a high value construction industry through convergence with IT technology. However, there is no business model which is practical, profitable and marketable. Also, valid pre-research for development and study have not been carried out. Therefore, in this paper, we suggest a direction for investigation, applying the scenario planning method which is one of the methods of future study in order to develop a useful business model where construction and IT are integrated.