We develop a dual description of quantum optics adapted to dielectric systems without magnetic property. Our formalism, which is shown to be equivalent to the standard one within some dipolar approximations discussed in the article, is applied to the description of polaritons in dielectric media. We show that the dual formalism leads to the Huttner-Barnett equations [B. Huttner, S. M. Barnett, Phys. Rev. A 46, 4306 (1992)] for QED in dielectric systems. More generally, we discuss the role of electromagnetic duality in the quantization procedure for optical systems and derive the structure of the dynamical laws in the various representations.