“…Miemczyk et al (2016) underlined that there is scant research integrating dynamic capabilities and environmental strategy together, including pollution prevention, product stewardship, clean technology, and base of the pyramid (McDougall et al, 2022). Khan et al (2020) identify the microfoundations of dynamic capabilities in successful growing-circular firms moving toward CE, Elf et al (2022) in micro, small, and medium firms, while Wade et al (2022) propose a longitudinal study, which highlights their crucial relevance in 1 Teece et al (1997, p. 516) proposed the concept of dynamic capabilities as "the firm's ability to integrate, build, and reconfigure internal and external competencies to address rapidly changing environment." Teece (2007Teece ( , p. 1319 further breaks these down into the capacity to "(1) sense and shape opportunities and threats, (2) seize opportunities, and (3) maintain competitiveness through enhancing, combining, protecting, and, when necessary, reconfiguring the firm's intangible and tangible assets."…”