In recent years, due to the increasing number of elderly people in China and the declining fertility rate, the retirement of these elderly people has become a major social as well as medical problem. Accordingly, the pension real estate industry has been growing over the years. However, it is a fresh industry at an initial stage, and there are many unavoidable problems. In terms of policy, although there is a certain amount of policy support, these policies are not strong enough in terms of contention. Therefore, it is difficult to play a major role in the development of this industry. Also, there are a lot of problems in the investment and funding of this industry. To a large extent, due to the lack of government policy support, many investors are afraid of entering the industry, making the industry short of funds. Likewise, pensions for the elderly have changed significantly in terms of award and use. As for the business model, this industry is also facing a big challenge in China. Due to the unique spending habits of China's elderly population, few people use their pensions to enjoy life for themselves. Under such circumstances, many companies are facing serious losses. After analyzing the challenges faced in several areas, we also give certain recommendations for each of them, taking into account the actual situation in China.