We analyze factors affecting farmers' choice accounting for farm, farmer and household characteristics as well as elicited risk perception and risk preferences. We consider three alternative hypothetical methods for assessing risk preferences to test the stability and behavioral validity of them. Our case study focusses on livestock farmers in the German region North-Rhine-Westphalia. We find that risk preferences are context depending, i.e. differ across different fields of farm-level decision making. Furthermore, our analysis shows that risk averse farmers are more likely to prioritize on-farm risk management strategies over off-farm strategies. Moreover, higher risk perception, age, subjective numeracy, farm succession, farm size and the proportion of rented land show significant impact on farmers' risk behavior.