“…The interaction between flows of electrically conducting fluids and external electromagnetic fields plays a central role in numerous technological applications, Molokov et al 1 Some of the numerous examples include electromagnetic mixing of glass melt (Gopalakrishnan et al 2 ), electromagnetic braking in continuous casting of steel (Cukierski and Thomas 3 ), new generation of flow meters (Vire et al, 4 Kirpo et al 5 ), etc. In great number of industrial applications where the electrically conductive fluids are used (e.g., crystal growth, heat exchangers, latest generation of fusion reactors), heat transfer plays a central role.…”