“…MNEs' operations in developing regions may also affect how their CSR practices are perceived by stakeholders (Matten and Crane, ; Porter and Kramer, ; Musteen et al ., ), affecting their corporate reputation. Most previous International Business (IB) literature on CSR has focused on developed countries, for example Capar and Kotabe (), Lu and Beamish () and Wiersema and Bowen (), although academia has paid increasing attention to understanding CSR in emerging economies in recent years (Nachum, ; Aguilera‐Caracuel et al ., ; Wu et al, ; Ma et al, ). Still, with some exceptions, analysis of MNE's CSR and reputation is under‐researched in developing countries (Ite, ; Jamali and Karam, ).…”