Social and human demands promote the development of automobile technology. For general vehicles, the auxiliary driving or automated driving is from a safe and comfortable level to solve human driving requirements. As the growth of the social demand for cultural and health care, the demand is bound to be reflected during the vehicle driving or proposed by consumers. It is important to consider the driver who may be in fatigue, illness and disability. In this paper, the concept of service robots in the car environment is proposed from car security, cultural and health care. The characteristics of the intelligent service robot system and core technology are discussed and the design scheme is also proposed.