“…PAF is a potent phospholipid mediator, which plays critical roles in various inflammatory and pathological conditions, including cancer growth. 22 , 23 , 24 , 25 , 26 , 27 , 28 , 31 , 34 , 35 , 36 , 37 , 38 PAF and other PAF‐like agonists mediate their effects via binding to a seven‐transmembrane G protein‐coupled PAFR, expressed on various cell types, including epidermal keratinocytes. 34 , 35 , 36 Agents possessing pro‐oxidative stressors' ability such as ultraviolet B (UVB), cigarette smoking, and therapeutic agents can generate an exaggerated amount of reactive oxygen species (ROS) and produce increased levels of PAF and PAF‐like oxidized lipids.…”