Exposure of the skin to UVB light results in the formation of DNA photolesions that can give rise to cell death, mutations, and the onset of carcinogenic events. Specific proteins are activated by UVB and then trigger signal transduction pathways that lead to cellular responses. An alteration of these signaling molecules is thought to be a fundamental event in tumor promotion by UVB irradiation. RhoB, encoding a small GTPase has been identified as a DNA damage-inducible gene. RhoB is involved in epidermal growth factor (EGF) receptor trafficking, cytoskeletal organization, cell transformation, and survival. We have analyzed the regulation of RhoB and elucidated its role in the cellular response of HaCaT keratinocytes to relevant environmental UVB irradiation. We report here that the activated GTP-bound form of RhoB is increased rapidly within 5 min of exposure to UVB, and then RhoB protein levels increased concomitantly with EGF receptor (EGFR) activation. Inhibition of UVB-induced EGFR activation prevents RhoB protein expression and AKT phosphorylation but not the early activation of RhoB. Blocking UVB-induced RhoB expression with specific small interfering RNAs inhibits AKT and glycogen synthase kinase-3 phosphorylation through inhibition of EGFR expression. Moreover, down-regulation of RhoB potentiates UVB-induced cell apoptosis. In contrast, RhoB overexpression protects keratinocytes against UVB-induced apoptosis. These results indicated that RhoB is regulated upon UVB exposure by a two-step process consisting of an early EGFR-independent RhoB activation followed by an EGFR-dependent induction of RhoB expression. Moreover, we have demonstrated that RhoB is essential in regulating keratinocyte cell survival after UVB exposure, suggesting its potential role in photocarcinogenesis.Among solar UV radiation that reaches the surface of the earth, UVB wavelengths are the most energetic. Directly absorbed by DNA and proteins, they account for much of the damaging biological effects of UV irradiation including premature skin aging and cancer (1). UVB acts as a carcinogen through both DNA damage and epigenetic effects. The initiation process in UVB-induced skin carcinogenesis involves UV light-induced DNA damage such as p53 or HA-ras mutations and represents an irreversible process (reviewed in Ref. 2). By contrast, UVBmediated skin tumor promotion involves the clonal expansion of initiated cells through activation of numerous signal transduction pathways, such as the MAPK 2 signaling cascades that coordinate cell cycle arrest, regulation of DNA repair, and apoptosis (3).It appears evident that after UVB exposure, the cell needs to integrate two opposing responses, with the final fate of keratinocytes depending on the balance between pro-and anti-apoptotic pathways. On the one hand, eliminating cells with excessive DNA damage is essential to preserve the health of the skin. UV-induced apoptosis plays this role through a complex mechanism triggered in three independent ways, via DNA damage-induced activation of caspas...