Turán's famous tetrahedron problem is to compute the Turán density of the tetrahedron K43$K_4^3$. This is equivalent to determining the maximum ℓ1$\ell _1$‐norm of the codegree vector of a K43$K_4^3$‐free n$n$‐vertex 3‐uniform hypergraph. We introduce a new way for measuring extremality of hypergraphs and determine asymptotically the extremal function of the tetrahedron in our notion. The codegree squared sum, co2(G)$\mbox{co}_2(G)$, of a 3‐uniform hypergraph G$G$ is the sum of codegrees squared dfalse(x,yfalse)2$d(x,y)^2$ over all pairs of vertices xy$xy$, or in other words, the square of the ℓ2$\ell _2$‐norm of the codegree vector of the pairs of vertices. We define exco2(n,H)$\mbox{exco}_2(n,H)$ to be the maximum co2(G)$\mbox{co}_2(G)$ over all H$H$‐free n$n$‐vertex 3‐uniform hypergraphs G$G$. We use flag algebra computations to determine asymptotically the codegree squared extremal number for K43$K_4^3$ and K53$K_5^3$ and additionally prove stability results. In particular, we prove that the extremal K43$K_4^3$‐free hypergraphs in ℓ2$\ell _2$‐norm have approximately the same structure as one of the conjectured extremal hypergraphs for Turán's conjecture. Further, we prove several general properties about exco2(n,H)$\mbox{exco}_2(n,H)$ including the existence of a scaled limit, blow‐up invariance and a supersaturation result.