Čo je to sviatok v 21. storočí na Slovensku?

Popelková, Katarína

doi:10.31577/2014.9788097097530

Cited by 2 publications

(1 citation statement)

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“…This process is documented by mass forms of celebration, stage presentation of customs as a source of experience for a socially differentiated audience or clients, the organisation of events and attractions that commodify the cultural heritage, and so on. The religious celebration of the holiday overlaps with or recedes from accentuating family values and the perception of the holiday as a celebration of spring (Popelková, 2019), which corresponds to developments in neighbouring countries (Dahm, 2000;Gierek, 2015;Barna, 2014).…”

Section: B Ackg Roundmentioning

confidence: 99%

Easter Holiday and the Pandemic – the Case of Slovakia in 2020

Popelková¹

2023

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This article presents the results of an ethnological study on the current forms of the Christian Easter holiday celebration to recall the resurrection of Jesus Christ. It is based on an analysis of data from an exploratory online questionnaire survey conducted in Slovakia in spring 2020. The date of the holiday overlapped with the first wave of the COVID-19 pandemic. The research therefore aimed to explore whether and how preventative measures, physical distance, and social isolation influenced the holiday practice which, according to the author's previous findings, includes not only religious rituals but also profane elements that can be empirically documented at the family, community, and commercial levels. The 2020 pandemic closed the Easter holiday behind the doors of houses and flats, and the analysis thus focuses only the practices related to the family or private space. The research mapped the holiday preparations, common customs practiced at home as well as those that could not be practiced there, custom innovations, and the emergence of new celebration practices. The data analysis is based on the concept of eventisation (Gebhardt, 2000), according to which secularised and individualised ways of spending holiday time influence the pluralisation of contents and the forms of "traditional" holidays. Thus, the survey also aimed to find out how people who do not celebrate it spent the Easter holiday. In addition to particular findings about people's adaptation to the pandemic, the article also offers a wider ethnological perspective of the transformation of holidays as part of the cultural dimension of social processes in the late modernity period.

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Section: B Ackg Roundmentioning

confidence: 99%

Easter Holiday and the Pandemic – the Case of Slovakia in 2020

Popelková¹

2023

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Visual Communication of Festive Shop Window Displays with Customers

Kollárová,

Habiňáková,

Tománková

et al. 2024

EJMAP

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The object of the authors’ research was the festive Christmas window displays of brick-and-mortar retail stores. The main objective of the research was to identify the dominant colours, symbols and signage of Christmas festive displays of retail brick-and-mortar stores across different product categories and countries around the world. A total of 229 retail Christmas window displays, from 14 countries around the world, across 11 assortment categories, ready for the Christmas season in 2020, 2021 and 2022, were examined. The theme of Christmas resonates in retail store windows from the beginning of November until 24 December. After this date, the issue of sales dominates the window displays. The main method of the research was the content analysis used to analyse the documents in order to determine the frequency of occurrence of the pre-given categories. Given that our interpretation of Christmas is based on its Christian foundation, it is not surprising that the main universal colours and symbols of interpretation identified are rooted in Christianity, while other, complementary ones (e.g. Santa Claus with a reindeer sleigh, a snowy landscape, or a gingerbread house) and the signage are the result of changes in popular culture over time.

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Čo je to sviatok v 21. storočí na Slovensku?

Cited by 2 publications

References 0 publications

Easter Holiday and the Pandemic – the Case of Slovakia in 2020

Easter Holiday and the Pandemic – the Case of Slovakia in 2020

Visual Communication of Festive Shop Window Displays with Customers

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