Carbon-carbon coupling is an important step in many catalytic reactions and performing sp 3 -sp 3 carbon-carbon coupling heterogeneously is particularly challenging. It has been reported that PdAu single-atom alloy (SAA) model catalytic surfaces are able to selectively couple methyl groups producing ethane from methyl iodide. Herein, we extend this study to NiAu SAAs and find that Ni atoms in Au are active for C-I cleavage and selective sp 3 -sp 3 carbon-carbon coupling to produce ethane. Furthermore, we performed ab initio kinetic Monte Carlo simulations that include the effect of the iodine atom, which was previously considered a bystander species. We find that model NiAu surfaces exhibit a similar chemistry to PdAu, but the reason for the similarity is due to the role the iodine atoms play in terms of blocking the Ni atom active sites. Specifically, on NiAu SAAs the iodine atoms outcompete the methyl groups for occupancy of the Ni sites leaving the Me groups on Au, while on PdAu SAAs, the binding strengths of methyl groups and iodine atoms at the Pd atom active site are more similar. These simulations shed light on the mechanism of this important sp 3 -sp 3 carbon-carbon coupling chemistry on SAAs. Furthermore, we discuss the effect of the iodine atoms on the reaction energetics and make an analogy between the effect of iodine as an active site blocker on this model heterogeneous catalyst and homogeneous catalysts in which ligands must detach in order for the active site to be accessed by the reactants.