Commercialization of Qalifa Islamic Disruptive School Based on Digital Islamic Boarding School with Personalized Learning Technology and B2E Profit Sharing

Abstract

This online media penetration can provide flexibility for the public, especially teenagers, to obtain various information related to religious information needs (religious need). The Pew Internet and American Life Project notes that about 28 million people worldwide use the internet for the benefit of Religious Surfers. However, the dichotomy and dualism that separates world education from religion is still visible. Whereas soft skill and hard skill training can be integrated with the delivery of collaborative religious content. In this context, this innovation is present as one of the innovative solutions that provide services to the community to learn the Qur'an and Islam more easily. This activity is packaged through a virtual bootcamp by raising the latest topics. The purpose of this research is to develop innovations that combine learning the Qur'an and Islam with soft skill development training. In the implementation of the learning media business process, the researcher uses a method, namely startup development phases. At the pre-production stage using the design thinking process method, and market segmentation. Stages of production using the AIDAS method. The development stage uses the Nine Core Of Marketing and establishing method to proceed to the next business class on a broader scale. This research is expected to contribute to a more interactive Al-Qur'an learning service and support character learning in society.