Communicating corporate social responsibility

Manheim, Jarol B.; Pratt, Cornelius B.

doi:10.1016/s0363-8111(86)80022-4

Cited by 54 publications

(17 citation statements)

References 3 publications

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“…The value of their communications lies in their ability to open up lines of dialogue through stories and ideas that reflect their stakeholders' interests (Fieseler & Fleck, 2013;Moreno & Capriotti, 2009;Whelan et al, 2013;Schultz et al, 2013). For these reasons, companies cannot afford to overstate or misrepresent their CSR communications that could ultimately foster positive behaviours or compel remedial action (Etter, 2013;Golob, Podnar, Elving, Ellerup Nielsen, & Thomsen, 2013;Nielsen & Thomsen, 2009;Dawkins, 2005;Lewis, 2003;Manheim & Pratt, 1986). …”

Section: Discussionmentioning

confidence: 99%

The Promotion of Responsible Tourism Management Through Digital Media

Camilleri

2017

Tourism Planning & Development

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Tourism businesses are increasingly embracing the dynamics of new digital technologies, as they communicate their responsible initiatives through corporate websites, social media platforms and other interactive channels. Therefore, a quantitative study explores the ownermanagers' attitudes on digital media. The methodology integrates measures from technological innovation and corporate social responsibility (CSR) to understand the rationale for using online media to communicate about sustainable and responsible tourism management. The results have indicated that there is a positive and significant relationship between the perceived ease of use and perceived usefulness of digital media (for the promotion of sustainable behaviours and stakeholder engagement). This contribution suggests that communication of responsible tourism management is more effective when it is offered through interactive channels. It implies that there are opportunities for hospitality businesses to enhance their reputation and image as they engage in interactive communications with different stakeholders.

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Section: Discussionmentioning

confidence: 99%

The Promotion of Responsible Tourism Management Through Digital Media

Camilleri

2017

Tourism Planning & Development

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“…Communication means information exchange and transmission about companies' CSR behaviors and outcomes. It plays an important role in building relationships with stakeholders to maximize the returns of CSR efforts (Manheim & Pratt, 1986). An increasing number of companies have realized that the significance to disclose information about their social efforts to their stakeholders (Brown & Parry, 2009).…”

Section: The 3cs: Communication Coordination and Collaborationmentioning

confidence: 99%

Research on corporate social responsibility in the construction context: a critical review and future directions

Liu

Shen

2017

International Journal of Construction Management

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Research on corporate social responsibility (CSR) in the construction context needs to be updated to keep pace with the frontier in the mainstream CSR research because of the low research commitment to CSR and the unsatisfactory social performance of the industry. This paper traces the evolution of the CSR research in general management field through analyzing 231 sources in the literature (203 journal articles and 28 conference papers). The review concentrates on two main areas: the transitions of research perspectives and focuses. The results suggest that CSR research moves towards the relational perspective to focus on communication, coordination, and collaboration among stakeholders. Considering the complex stakeholder environment in the construction industry, a research agenda integrating stakeholder management and power theory is proposed as guidance for future CSR research in the construction context.

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“…A company must serve the needs of the community to exist and thrive in that community. Manheim and Pratt (1986) argued that unless a business cultivates an identity as a valuable community member, profits, market position, and political or policy attacks are probable. Hill seemed aware of this concern and argued that the mighty force of stakeholders' opinions must be a factor in decision making.…”

Section: Corporate Social Responsibilitymentioning

confidence: 99%

The public relations philosophy of John W. Hill: bricks in the foundation of issues management

Heath

Bowen

2002

Journal of Public Affairs

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This paper contends that John W. Hill, founding partner of Hill and Knowlton, based his philosophy of public relations on four signal elements of issues management: strategic business planning sensitive to the threats and opportunities of public policy; high standards of corporate responsibility; issues monitoring; and issues communication. His philosophy, now nearly one-half century old, was enlightened in that it fares well against the standards of ethics, symmetry and sensitive relationship management championed in public relations literature today. This analysis is based on the philosophy Hill expressed in his two books, which establish him as one of the founders of modern issues management.

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Communicating corporate social responsibility

Cited by 54 publications

References 3 publications

The Promotion of Responsible Tourism Management Through Digital Media

The Promotion of Responsible Tourism Management Through Digital Media

Research on corporate social responsibility in the construction context: a critical review and future directions

The public relations philosophy of John W. Hill: bricks in the foundation of issues management

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