Communicating Engagement in Corporate Social Responsibility: A Meta-Level Construal of Engagement

Devin, Bree; Lane, Anne B.

doi:10.1080/1062726x.2014.956104

Cited by 106 publications

(78 citation statements)

References 67 publications

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“…Farmers confirmed that empowerment actions are necessary to increase the benefits of participating to value co-creation projects [7,8,38,39]. They also underlined that value co-creation projects are crucial to moderate vulnerabilities within the supply chain and in their everyday life, because taking part to such projects favor the sharing of interests [16], their involvement in business decisions [30], and their awareness through effective dialogue [31,32].…”

Section: Discussionmentioning

confidence: 80%

“…The challenge is to cope with unexpected events and their consequences while continuing to create value for all stakeholders [12,13]. For this reason, the concepts of value creation and value co-creation are central to moderate vulnerabilities through a joining of interest among stakeholders [16], the involvement of stakeholders in business decisions [30], and by establishing effective dialogue, decision sharing, and actions [31,32].…”

Section: Resilience and Value Co-creationmentioning

confidence: 99%

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Turning Farmers into Business Partners through Value Co-Creation Projects. Insights from the Coffee Supply Chain

Candelo¹,

Casalegno²,

Civera³

et al. 2018

Sustainability

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This study examines the empowerment of low-power, vulnerable stakeholders of global, complex supply chains as one effective strategy to increase value co-creation and to moderate the vulnerabilities that threaten supply chain resilience. Previous scholars have indicated the necessity of investigating the concept of value co-creation further by including various stakeholder perspectives and suggesting systems of evaluation. This research thus focuses on low-power smallholder farmers within the coffee supply chain by qualitatively evaluating the effectiveness of value co-creation projects. The study also analyzes the extent of development and the nature of empowerment initiatives designed conjointly by nongovernmental organizations (NGOs) and coffee roasters that are addressed to farmers. The mixed qualitative methodology includes a literature review, interviews, focus groups, and content analysis of 20 value co-creation projects conducted in various developing and emerging coffee-producing countries. The research proposes a theoretical framework employed to conduct focus groups with Brazilian coffee farmers. This framework empirically demonstrates that these farmers are in the process of becoming business partners of the coffee supply chain thanks to various empowerment initiatives, common to most of the analyzed projects, that appear to moderate specific vulnerabilities of the coffee supply chain and therefore benefit supply chain resilience.

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Section: Discussionmentioning

confidence: 80%

Section: Resilience and Value Co-creationmentioning

confidence: 99%

Turning Farmers into Business Partners through Value Co-Creation Projects. Insights from the Coffee Supply Chain

Candelo¹,

Casalegno²,

Civera³

et al. 2018

Sustainability

View full text Add to dashboard Cite

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Section: T He Concept Of Csr Has Undergone Significant Change Since Imentioning

confidence: 99%

“…This push to become more attuned to stakeholder expectations means more and more organizations are undertaking stakeholder engagement as part of their CSR activities. Organizations engage with stakeholders to identify (and perhaps meet) their expectations, and to communicate how they are being responded to (Devin & Lane, ; Dobele et al ., ). By engaging with stakeholders around CSR, organizations can achieve CSR objectives (Dobele et al, ) and ensure that organizational decisions and activities are socially acceptable (Green & Hunton‐Clarke, ).…”

Section: Introductionmentioning

confidence: 99%

“…The synergies between CSR and stakeholder engagement have provided a rich setting for the growth of a body of literature that seeks to define and characterize engagement (Devin & Lane, ). Indeed, the domain of CSR has become so enmeshed with the idea of stakeholder engagement in the literature that it is often hard to determine which came first.…”

Section: Introductionmentioning

confidence: 99%

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Operationalizing Stakeholder Engagement in CSR: A Process Approach

Lane

Devin

2017

Corp Soc Responsibility Env

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Stakeholder engagement is an important aspect of an organization's corporate social responsibility (CSR) activities, but little theorizing informs its implementation. In this paper, the authors relate data from stakeholder engagement activities undertaken by nine Australian organizations as part of their CSR efforts, to an existing process model of engagement. The original framework is extended and enhanced into a process model of the operationalization of stakeholder engagement. Practically, this research identifies the steps within the operationalization of stakeholder engagement, allowing engagement practitioners to track the progress of their work, and to identify and respond to any impediments. Theoretically, the proposed process model approach presents a new perspective on operationalizing stakeholder engagement. The revised model of stakeholder engagement therefore provides a lens that gives deeper insights into how engagement is carried out; as well as a practical framework through which this implementation can be understood and managed. Copyright © 2017 John Wiley & Sons, Ltd and ERP Environment

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Engagement

Johnston

2018

The International Encyclopedia of Strategic Communication

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The definitive international reference on strategic communication The term "strategic communication" traditionally has been understood as referring to external corporate communication, such as public relations, marketing communication, and advertising, with insufficient consideration beyond its role as a tool of persuasive influence. In recent years, however, the field of strategic communication has evolved to be more holistic in its approach and its role within sociocultural contexts. Articles, textbooks, and handbooks have attempted to define the scope, purpose, and nature of the concept, but as the first major comprehensive work of its kind, The International Encyclopedia of Strategic Communication captures the full scope of contemporary theory and practice in strategic communication. Reflecting the current international trend within communication studies generally, this timely reference explores current efforts on the part of thought leaders and practitioners worldwide to critique, integrate, and reengineer forms, structures, functions of, and purposes for external and internal communication of organizations. To that end, the editors have enlisted a multidisciplinary team of authors, including scholars and industry professionals from around the globe who share their insights and expertise within the four major areas of strategy, organization, management, and sociocultural impact. • Defines state-of-the-art concepts, models, theories, contexts, and professional practices at the heart of 21 st century strategic communication • Addresses all contexts within which strategic influence is required to achieve outcomes that serve the interests of organizations' and those whom they seek to influence • Goes beyond traditional, US-dominated perspectives to provide an international approach • Explores strategic communication from a much-needed sociocultural perspective • Examines strategic communication's role beyond corporate persuasion and offers a broader view of its functions for organizations of all kinds • Part of The Wiley Blackwell-ICA International Encyclopedias of Communication series, published in conjunction with the International Communication Association. Online version available at Wiley Online Library. Written with the support and assistance of the International Communication Association, the world's leading association for scholars interested in the study, teaching, and application of all aspects of human, organizational and mediated communication, The International Encyclopedia of Strategic Communication is an indispensable resource for students, teachers, and researchers in the burgeoning field of communication, as well as public relations, corporate communication, and marketing professionals working in organizations worldwide. ABOUT THE AUTHOR ROBERT L. HEATH, P HD, (professor emeritus, University of Houston, USA) recently published two four-volume works: Public Relations: Critical Concepts in Media and Cultural Studies (2013) and Strategic Communication (with Anne Gregory) as part of Sage Benchmarks ...

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Communicating Engagement in Corporate Social Responsibility: A Meta-Level Construal of Engagement

Cited by 106 publications

References 67 publications

Turning Farmers into Business Partners through Value Co-Creation Projects. Insights from the Coffee Supply Chain

Turning Farmers into Business Partners through Value Co-Creation Projects. Insights from the Coffee Supply Chain

Operationalizing Stakeholder Engagement in CSR: A Process Approach

Engagement

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