“…Specific strategies include mass media campaigns, mass communication (e.g. posters, flyers, websites), counselling by health professionals, collaboration with community-based organisations, use of specific community-based settings, changes to the environment, community member delivery and social networks (Bopp and Fallon, 2008;Brownson et al, 1996;Merzel and D'Afflitti, 2003;Mummery and Brown, 2009) and can involve engagement of the community concerned (King et al, 2011). This approach is appropriate for diet and physical activity, which are likely to be influenced by a range of environmental, physical, social and economic factors (Ganann et al, 2012), and for low-SES groups, who may have specific needs and barriers (Cleland et al, 2012a).…”