Community Through Exclusion and Illusion: The Creation of Social Worlds in an American Shopping Mall

Lewis, George H.

doi:10.1111/j.0022-3840.1990.2402_121.x

Cited by 44 publications

(33 citation statements)

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“…Some consumers' decisions not to spend money at the mall and reflexive attitudes undercut the idea that malls supply consumers with readymade meanings. These consumers generate limited profits for malls because they do not make purchases or avoid impulse buying (Fiske 1989(Fiske [2000; Lewis 1989Lewis , 1990Miller 1997;Ortiz 1994).…”

Section: Resultsmentioning

confidence: 99%

“…Teenage girls visit malls not to make purchases but to socialize, play video games, and watch boys (Haytko and Baker 2004); members of youth subcultures attempt to control "turf" within malls (Bermúdez 2003(Bermúdez , 2008; unemployed youth and the elderly visit malls and spend little or no money (Fisk 1989(Fisk [2000; Lewis 1990); and teens engage in prohibited behaviors such as panhandling or drug sales (Lewis 1989(Lewis , 1990Matthews et al 2000;Ortiz 1994) Consumers attach local meanings to malls. In London, members of ethnic groups construct and defend identities through mall visits (Miller et al 1998); Egyptian youth flout parental authority by engaging in courtship rituals in malls and attend "traditional" coffee houses that blur the boundary between mall and bazaar (Abaza 2001;compare Baldauf 2008 on Dubai); and Mumbai, India malls face stiff competition from street vendors (Anjaria 2008).…”

Section: Consumers' Interpretation and Use Of Mallsmentioning

confidence: 99%

“…Beginning in the mid-1970s, military ruler Augusto Pinochet (1973-1990) opened Chile's economy to global markets, seeking to reverse decades-old protectionist policies. Free market policies, including tariff reductions, privatization of public firms, and deregulation of urban land markets made imported consumer goods cheaper and sparked the entry of new retail formats to Chile (Constable and Valenzuela 1991;Martínez and Díaz 1996;PNUD 2002).…”

Section: Local Context and Research Sitesmentioning

confidence: 99%

“…However, shoppers in these two malls often avoid making purchases. Mall officials want to attract large crowds who will buy goods, but these crowds-particularly teens and the elderly-regularly visit malls and spend little or no money (Lewis 1990;Ortiz 1994). This finding is important because researchers perceived Florida Center as a commercial flop and Plaza Vespucio earns the highest profits of any mall in Chile.…”

Section: Shopping and Nonshopping Practicesmentioning

confidence: 99%

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Transposing the Urban to the Mall

Stillerman

Salcedo

2012

Journal of Contemporary Ethnography

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Scholars understand shopping malls as central commercial and social settings. Some argue that malls' designs attract and seduce consumers, while others contend that mall authorities exclude vulnerable groups and prohibit free expression. Ethnographic studies, by contrast, document how consumers interpret and shape malls as social settings. Drawing on qualitative research in two Santiago, Chile, malls, we contend that Santiago's patterns of socioeconomic segregation and ample public transport facilitate cross-class interactions in malls. These characteristics encourage visitors to transpose practices and meanings from other public settings to the mall, drawing on rules for public interaction. Residents adapt mall infrastructures for noncommercial uses and engage in informal and formal resistance, reflecting conflicts between abstract and social space. The analysis shows that distinctive urbanization patterns significantly shape how consumers access and use malls as social spaces.

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Section: Resultsmentioning

confidence: 99%

Section: Consumers' Interpretation and Use Of Mallsmentioning

confidence: 99%

Section: Local Context and Research Sitesmentioning

confidence: 99%

Section: Shopping and Nonshopping Practicesmentioning

confidence: 99%

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Transposing the Urban to the Mall

Stillerman

Salcedo

2012

Journal of Contemporary Ethnography

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“…11 Therefore, other than selling space, retail facilities also provide space for social gatherings and related activities. 12,13 These activities often take place in the public spaces, aside from restaurants and entertainment accommodations in the retail facilities. In addition, public space such as atria and wide walkways can be used for marketing and promotional activities like exhibitions and art performances.…”

Section: Public Space For Promotionmentioning

confidence: 99%

A necessary evil or an income driver? A preliminary study of public space in retail facilities in Hong Kong

Chiu

Yau²

2007

J Retail Leisure Property

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Servicescapes: The role that place plays in stay‐at‐home mothers’ lives

Johnstone

Todd

2012

J of Consumer Behaviour

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Over the past decade, increasing attention has been paid to gender‐related consumption behaviour. However, a relative gap in our knowledge still exists when it comes to understanding the changes that occur as a result of motherhood and how this may influence their interactions in the retail environment. The purpose of this article is to explore stay‐at‐home mothers’ experiences in the servicescape to gain a better understanding of how they associate with servicescapes during this transitional period, how they use retail space to suit their needs, and how they use retail space to negotiate their role as a stay‐at‐home mother. Five stay‐at‐home mothers with children younger than 5 years were provided with disposable cameras and asked to photograph servicescapes that they visited regularly. Over a 1‐year period, they were interviewed several times, and photo‐elicitation techniques were used throughout the interviewing process. The results of this study suggest that when consumers undergo role or identity changes, certain places can be used to smooth this process. Not only can the retail environment be used as a coping mechanism for stay‐at‐home mothers, it can also be viewed as a “second place” as opposed to a “third place”, thus enabling isolated consumers to feel connected with the outside world. Last, this study highlights the temporal dimensions of place. Throughout one's lifetime, one will form attachments to and patronise different places, which will evolve and change as individuals, accordingly, take on different roles and identities. Copyright © 2012 John Wiley & Sons, Ltd.

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Community Through Exclusion and Illusion: The Creation of Social Worlds in an American Shopping Mall

Cited by 44 publications

References 0 publications

Transposing the Urban to the Mall

Transposing the Urban to the Mall

A necessary evil or an income driver? A preliminary study of public space in retail facilities in Hong Kong

Servicescapes: The role that place plays in stay‐at‐home mothers’ lives

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