2006
DOI: 10.2172/882979
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Compact Fluorescent Lighting in America: Lessons Learned on the Way to Market

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Cited by 27 publications
(12 citation statements)
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“…Although encouraging consumer preference for green products have been reported in many surveys (Cramer, 1991;Jones, 2007), few consumers are willing to compromise performance, quality, or price in their purchasing behavior in exchange of 'greenness' (Athavaley, 2007;Nyborg et al, 2006). Second, although consumer awareness of green products has been increasing, a large number is still unfamiliar with green products or their economic and environmental benefits (Sandahl et al, 2006). For example, the Energy Star program was created in 1992, but it was reported that in 2004 only 56% of the American public could recognize the Energy Star label (Energy Star, 2008).…”
Section: Competitiveness Of Green Productsmentioning
confidence: 99%
“…Although encouraging consumer preference for green products have been reported in many surveys (Cramer, 1991;Jones, 2007), few consumers are willing to compromise performance, quality, or price in their purchasing behavior in exchange of 'greenness' (Athavaley, 2007;Nyborg et al, 2006). Second, although consumer awareness of green products has been increasing, a large number is still unfamiliar with green products or their economic and environmental benefits (Sandahl et al, 2006). For example, the Energy Star program was created in 1992, but it was reported that in 2004 only 56% of the American public could recognize the Energy Star label (Energy Star, 2008).…”
Section: Competitiveness Of Green Productsmentioning
confidence: 99%
“…Compact fluorescent lamps once held great promise as a means to reduce lighting energy consumption, but market acceptance was poor. This was largely because the products did not perform as consumers expected (Sandahl et al, 2006). Among these expectancies was the belief that compact fluorescent lamps could cause health problems (Beckstead and Boyce, 1992).…”
Section: Introductionmentioning
confidence: 99%
“…Research in psychology provides evidence that customer decisions, including pro-environmental behavior, can be influenced by the specific context of the choice situation, including factors such as purchase incentive programs, design features that encourage sustainable thinking, environmental labeling, and sustainability education [see 9,10,11,12]. A firm that invests in developing these context factors may boost demand for sustainable products.…”
Section: Introductionmentioning
confidence: 99%