Comparative Analysis of Domestic University's Curriculum in the Field of Clothing Construction for Activating Fashion Business

Hong, Sung-Ae; Lee, Jin‐Hee

doi:10.5850/jksct.2011.35.11.1399

Cited by 5 publications

(3 citation statements)

References 3 publications

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“…Fashion-conscious customers are highly dependent on obtaining up to date information related to fashion by the source of mass media (Nam, 2006). The kind of comparison through mass media increases the fashion consciousness level in consumers as the exposure of media provides social comparison shown in customers mindset for example, providing the picture of comparison of own self-image and appearance with those of celebrities and models in ads/advertisements (Lee & Workman, 2011). Past researches have shown that fashion-conscious customers see clothing as an addition of their identity and are therefore willing to spend more on it (Anand & Kaur, 2018).…”

Section: Literature Reviewmentioning

confidence: 99%

How to be certain in uncertainties? A study of Determinants of Sustainable Brand Preferences among Consumers from Varied Ages and Social Statuses

2023

Central European Management Journal

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The research has undertaken the study of the role and impact of self-esteem and fashion consciousness for the emergence of loyalty for brands among consumers, whereas examination of brand loyalty is carried out to enhance understanding of consumer behaviour and purchase decision making, vital for businesses. For the purpose, the data was taken from 400 participants through convenient sampling technique. In data analysis phase, psychometric properties of scales were found along with frequencies and percentages through descriptive statistics whereas correlation analysis were carried out to see how independent variables effects dependent ones and vice versa. Furthermore, regression analysis revealed that self-esteem and fashion consciousness positively predicted brand loyalty while T-test analysis were done on gender, marital status and occupation. Results for gender indicated significant mean differences among fashion consciousness and brand loyalty while differences in mean scores among married and unmarried participants showed significant differences among levels of self-esteem and brand loyalty. This study showed that significant differences in mean scores of employed and unemployed participants were seen in self-esteem only as compared to other two variables. This study ascertains the self-esteem as it is one of the neglected segments in consumer psychology along with the identification of fashion information sources, measures the fashion-conscious levels and loyalty with brands among mature consumers of studied context.

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Section: Literature Reviewmentioning

confidence: 99%

How to be certain in uncertainties? A study of Determinants of Sustainable Brand Preferences among Consumers from Varied Ages and Social Statuses

2023

Central European Management Journal

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“…의류학 교과 과정의 경우, 의복 구성 (Hong & Lee, 2011;Lee, 2004;Lee, 2005), 의류 소재 (Ju, 2012;Ju et al, 2011;Ku et al, 1999), 패션마케팅 (Han et al, 2011;Jung, 2009;Lee & Park, 2007), 디자인 및 드로잉 (Cho, 2010;Kim, 1999;Kim, 2008) 등 의류학의 세부 분야에서 교육과정 연구 가 다양하게 진행되어 왔지만 글로벌 소싱 교육 관련 연구는 테크니컬 디자이너의 업무 분석 및 관련 교육 과정에 대한 연 구 (Kim & Kim, 2012;Lee, 2012;Lee et al, 2013) The bold meant the highest frequencies and percentages of the education programs and the shade section indicated the curriculum related to global sourcing. …”

Section: 섬유·패션산업에서의 글로벌 소싱은 생산의뢰 및 상품구매 를 희망하는 바이어(Buyer) 바이어의 주문품을 unclassified

Suggesting the Curriculum Contents of Clothing and Textiles by Understanding Jobs related to Global Sourcing

Kim¹,

Park²

2015

Fashion & Textile Research Journal

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: Global sourcing refers to activities performed to acquire materials, finished products and apparel production all around the world. The purposes of the study were to examine basic job requirements and primary skills of sales team and supporting team in global sourcing companies, to investigate educational programs provided by the companies or other educational institutions, and to examine courses to be newly established in the curriculum of clothing and textile majors. The results of the study found that the ability to use English and communication skills were important to perform their tasks (sales and supporting teams). The results revealed that fabric and textile, sewing, and apparel production process were the most frequently taken educational programs provided by global sourcing companies and English classes were the most frequently taken educational programs in the other educational institutions. The results also found that the clothing and textile curriculum need to add classes that help sales and supporting teams perform global sourcing tasks, such as fashion practical English, fabric and textile, apparel production processes, textile and apparel trades, fiber and fabric testing, and presentation skills. The study suggested educational directions for developing curriculum contents of clothing and textiles and cultivating professionals in the global sourcing industries.

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“…학과의 교육 및 전체 교과과정에 대한 분석이 주를 이루고 있 으며 (Doh et al, 1994;Kim, 2000;Ku et al, 1999;Lee et al, 1993;Rha et al, 2008), 패션마케팅 (Lee & Lee, 2007a;Lee & Park, 2007), CAD 및 의복구성 (Choi, 1993;Hong & Lee, 2011;Kim & Lee, 1999), 패션디자인 (Choi, 2011;Park, 2005), 패션코디네이션 (Jo, 2001), 의류소재 (Ju, 2011 Table 3 과 같이 4년제 대학의 경우 서울 5개(25%), 경기 2개(10%), …”

Section: 패션 의류 관련학과 교육에 대한 연구들은 국내 패션 의류unclassified

A Study on Curricula for Training of Specialist in Textile Design

Lee¹,

Choo²,

Ku³

2013

Fashion & Textile Research Journal

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: This study investigated the current curricula for the training of textile design specialists. In-depth interviews were conducted with 6 practitioners working in the textile design industry; subsequently, the curricula offered by 20 textile design-related departments at 4-year and 2-year colleges in Korea were used for the data analysis. The results of this study were: First, the problems of textile design education were ① a limited understanding of commercial designs, ② an education system concentrated on pattern designs, ③ limited creativity and design expression capacity, ④ limited practical ability and the analysis of collection. Second, most textile design departments at Korean colleges were located in the Seoul/Gyeonggi district and Gyeongbuk/Gyeongnam district. Third, textile material and imagination/expression subjects were a limited part of the curricula; subsequently, a long-term and systematic education system (by college year) was required for the use of basic education subjects. Fourth, there was a shortage of practical subjects in college education despite the perception of commercial designs; in addition, a professional design education (by material and use) were an important part of practical business.

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Comparative Analysis of Domestic University's Curriculum in the Field of Clothing Construction for Activating Fashion Business

Cited by 5 publications

References 3 publications

How to be certain in uncertainties? A study of Determinants of Sustainable Brand Preferences among Consumers from Varied Ages and Social Statuses

How to be certain in uncertainties? A study of Determinants of Sustainable Brand Preferences among Consumers from Varied Ages and Social Statuses

Suggesting the Curriculum Contents of Clothing and Textiles by Understanding Jobs related to Global Sourcing

A Study on Curricula for Training of Specialist in Textile Design

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