Abstract:Commercial off-the-shelf (COTS) technologies have emerged over the past decade. COTS technology gained significant popularity by developing the optimal, efficient, economically and quickly software system that mapping business requirement. As a consequence, the need for designing effective strategies for enabling large scale reuse, whilst overcoming the risks involved in the use of a particular technology, still remains. In this situation, the use of "COTS" technology introduces many problematic factors that still have not been fully solved; some of them are the lack of inclusive tools, efficient methods to manage and collect the required information for supporting COTS software selection. Keeping in view all these issues in this research report present an Optimal Performance Model (OPM) for gathering the information that is needed to define COTS market segments in a way that would make software components selection more effective and efficient. Mostly the information we collect possess huge diversity therefore suggest OPM's that will certainly help to cover different aspects and fields of COTS software selection. This design model will base on several software quality standards. Commercial of the shelf software has gained considerable popularity as approach that quickly and economical creates software system that address business requirement. This research work will presents an approach for defining assessment principles for reusable software components.