“…In organizations, discourse includes a complex array of texts such as job titles, policies, procedures, and methodologies (Phillips, Lawrence, & Hardy, 2004). Adopting a view that discourse is "situated symbolic action" (Heracleous & Marshak, 2004), we can see how shaping and reshaping such texts through discursive practices constitutes the core of organizational life (Weick, 1987). This is especially the case in management consulting where discourse is the primary means through which work is performed.…”