Constructing CSR student self-consciousness through university social responsibility implementation: evidence in Indonesia

Abstract

Purpose The role of higher education institutions is paramount in creating social and cultural conditions for sustainability. Several studies show universities play an important role in promoting public understanding and awareness about sustainability. The purpose of this study is to analyze the application of university social responsibility (USR) on green and nongreen campuses and how it affects the corporate social responsibility (CSR) of students' self-consciousness (SSC), especially in accounting undergraduate programs by looking at how the undergraduate programs shape their curriculum and can build student awareness related to CSR. Design/methodology/approach A total of 704 accounting undergraduate programs students from eight different universities in Indonesia were surveyed to test the CSR SSC. Eight participating universities were included in the green campus based on Universitas Indonesia Green Metric (UI GreenMetric) and nongreen campus. Each university was analyzed regarding the application of USR. Findings The results of this study show that universities included in the green campus at the UI GreenMetric do not necessarily have a higher USR than the nongreen campus. Overall, there is evidence that graduates from universities with high USR implementation have better CSR SSC than graduates from universities with low USR implementation. Furthermore, the findings of this study show that there is a high value of ethic and CSR knowledge coming from university students with high USR implementation but not so with character. The findings show the same results from students between the two university groups. Originality/value To the best of the authors’ knowledge, this study is the first attempt to examine the effect of USR implementation on CSR SSC in Indonesia, by putting students’ CSR knowledge as a part of CSR SSC.

University social responsibility and sustainable development: illustration of adapted practices by two Tunisian Universities

“…First of all, the USR is based on a purpose based on strong philosophical and epistemological considerations that tend to put institutions at the service of people, students and beyond all their stakeholders Luangsay-Catelin and Gasner-Bouquet (2018) The USR can be defined as the integration by universities of cultural, socio-economic and environmental concerns in their activities and their relations with the world of work, local authorities and other components of society. It is part of the SD approach Annoot (2012) The USR goes through the empowerment of "the university community" in its local and regional environment Source: Data compilation institutions (HEIs) on the development of European society as well as on the definition and transmission of values on which it is built (Petitjean et al, 2021;Agustina et al, 2023). Ory (2018) illustrated that SD concept is by nature multidimensional since it affects at least the economic, environmental and social spheres (Nicolo `et al, 2023;Nardo et al, 2021).…”

“…Universities hold immense potential as catalysts for sustainable change, given their unique position as hubs of intellectual and human resources (Agustina et al, 2023;Amani, 2023;Campobasso et al, 2022). The university social responsibility (USR) is a burgeoning theme at the center of interest (Agustina et al, 2023;Annoot, 2012;Nardo et al, 2021;Luangsay-Catelin and Gasner-Bouquet, 2018;Rolland and de La Debutrie, 2018;Petitjean et al, 2021;Mazur et al, 2023).In recent years, academic circles have integrated this issue into study programs and courses (Mazur et al, 2023; Tauginien _ e and Urbanovi c, 2018). Nevertheless, according to Luangsay-Catelin and Gasner-Bouquet (2018), the latter remains a fairly elastic notion and little examined within universities.…”

Factors influencing university students in conducting ecotourism

“…factors (Agustina et al, 2022;Gulwadi et al, 2019). Therefore, universities must assume a proactive environmental role where campuses serve as examples of ecosystem regeneration that could potentially be adopted by the cities (Mangrich et al, 2019).…”

University social responsibility: the present and future trends based on bibliometric analysis

“…From the USR perspective, acquiring student trust in university reliability and integrity help in building enduring and long relationship (Abdelmaaboud et al, 2021). Agustina et al (2023) investigated the application of USR on green and non-green campuses and its influence on students' CSR selfconsciousness. The finding suggests that universities included in green campus UI GreenMetric do not necessarily possess higher USR than non-green campuses.…”

“…Students, HEIs' academic and administrative staff can strengthen their engagement with the communities. HEIs must utilize USR to improve teaching and learning systems, research, curriculum development and community service with students (Agustina et al, 2023). Students need higher awareness and knowledge of social and environmental activities to implement USR.…”