Consumer Engagement With Brands on Social Media: The Moderating Roles of Self-Quantification and Awe

Micu, Petru Dorin

doi:10.23860/micu-petru-2021

DOI: 10.23860/micu-petru-2021

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Consumer Engagement With Brands on Social Media: The Moderating Roles of Self-Quantification and Awe

Petru Dorin Micu¹

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Consumer Engagement With Brands on Social Media: The Moderating Roles of Self-Quantification and Awe

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