2018
DOI: 10.1016/j.jbusres.2017.10.046
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Consumer inferences of corporate social responsibility (CSR) claims on packaged foods

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Cited by 70 publications
(81 citation statements)
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“…In today's competitive marketplace, CSR programmes might be a key way for companies to attract and retain customers. It has a positive impact on customers’ loyalty and willingness to pay a premium for its products (Park et al ., ; Semuel and Chandra, ; Siu et al ., ; Bolton and Mattila, ; Liu et al ., ; Parsa et al ., Wei et al ., ).…”
Section: Theoretical Background and Hypotheses Developmentmentioning
confidence: 97%
“…In today's competitive marketplace, CSR programmes might be a key way for companies to attract and retain customers. It has a positive impact on customers’ loyalty and willingness to pay a premium for its products (Park et al ., ; Semuel and Chandra, ; Siu et al ., ; Bolton and Mattila, ; Liu et al ., ; Parsa et al ., Wei et al ., ).…”
Section: Theoretical Background and Hypotheses Developmentmentioning
confidence: 97%
“…Over the past decade, due to continuous scandals involving agro-food products, consumer confidence in the food industry has declined, and to rebuild consumer confidence, more and more agro-food processing companies have implemented CSR in their production processes [47]. At the same time, consumers' emphasis on health and the increased demand for CSR have led the food industry to implement more measures under the framework of CSR [48]. Consumers are increasingly concerned about the quality, completeness, safety, diversity, and sustainability of food.…”
Section: Implications For Practicementioning
confidence: 99%
“…As far as food and beverage companies and CSR are concerned, Wei et al (2018) supported that consumers have an increased desire to select healthy foods and buy goods from companies that incorporate socially responsible initiatives in their business operations. In addition, Hartmann (2011) supported that the concept of CSR is of high relevance with this sector since it depends on natural, human and physical resources and the value chain of food sectors has specific characteristics as it is affected by different aspects such as the environmental and societal ones.…”
Section: Introductionmentioning
confidence: 99%