2019
DOI: 10.1007/s10551-019-04124-9
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Consumer Judgment of Morally-Questionable Behaviors: The Relationship Between Ethical and Legal Judgments

Abstract: Consumers' engagement in morally-questionable behaviors poses a serious threat to firms. To further the understanding of consumers' behavior, this study explores the association and conflicts between their ethical and legal judgments. In addition, it examines the way consumers' judgments depend on their mind-sets and the legal liability criterion of action (activity). In two experiments, participants were asked to judge the ethicality and legality of consumers' morally-questionable behaviors. Behavior activity… Show more

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Cited by 3 publications
(2 citation statements)
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References 79 publications
(100 reference statements)
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“…In a study where people were provided with scenarios of morally questionable behaviors, if they perceived the behavior as ethical, they would be more likely to view it as being legal (Sobolev & Voege, 2019). This suggests an interplay between legal judgment and ethical judgment being dependent on perception and context.…”
Section: Factors Affecting Ethical Behaviormentioning
confidence: 99%
“…In a study where people were provided with scenarios of morally questionable behaviors, if they perceived the behavior as ethical, they would be more likely to view it as being legal (Sobolev & Voege, 2019). This suggests an interplay between legal judgment and ethical judgment being dependent on perception and context.…”
Section: Factors Affecting Ethical Behaviormentioning
confidence: 99%
“…In accord with research on the ethicality of financial practices (Sobolev and Clunie, 2022) and business ethics research (Sobolev and Voege, 2020; Valentine and Rittenburg, 2004), we define “ethics judgments” to be the extent to which people consider practices to be good or bad. We refer by “legal judgments” to the extent to which they consider them to be legal.…”
Section: Introductionmentioning
confidence: 99%