2006
DOI: 10.1002/mar.20146
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Consumer reactions to crowded retail settings: Cross‐cultural differences between North America and the Middle East

Abstract: Most of the research dealing with consumer-consumer interactions emphasizes the negative consequences of sharing the service experience with other consumers. Crowding, in particular, represents one of the important environmental factors affecting consumers' retail experience. However, recent studies in the context of hedonic services (e.g., amusement parks, concerts, etc.) have mentioned that crowds may potentially enhance consumers' service experience. The present study aims at demonstrating the presence of t… Show more

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Cited by 103 publications
(90 citation statements)
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References 59 publications
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“…Tse et al (2002) argued that crowded restaurants were related to higher levels of reputation and perceived food quality. Pons et al (2006) confirmed that a crowded hedonic consumption setting could arouse a positive evaluation from customers.…”
Section: Research Hypotheses Testingmentioning
confidence: 57%
“…Tse et al (2002) argued that crowded restaurants were related to higher levels of reputation and perceived food quality. Pons et al (2006) confirmed that a crowded hedonic consumption setting could arouse a positive evaluation from customers.…”
Section: Research Hypotheses Testingmentioning
confidence: 57%
“…Approaches have included: the presentation of photographs (Eroglu & Machleit, 1990;Ozdemir, 2008), video recordings (Smith et al, 2009), or slides (Eroglu & Machleit, 1990;Hui & Bateson, 1991) of different crowd environments, accompanied by written crowd scenarios read to participants in order to imagine being in the situation under investigation (Pons et al, 2006). However, it is unclear how far such methodologies initiate valid and reliable responses compared with actual experiences of being in a crowd.…”
Section: Methodology Used To Analyze Crowdingmentioning
confidence: 99%
“…Substantial research has been carried out concerning specific factors affecting the crowd experience, including: satisfaction of individuals in crowds (Baum & Greenberg, 1975;Altmans, 1975;Schmidt & Keating, 1979;Machleit, Eroglu & Mantel, 2000); performance of desired or necessary tasks (Klein & Harris, 1979); individual personality (Worchel & Teddie, 1976;Spacapan & Cohen, 1983); psychological reactions to a given crowd situation (Worchel & Yohai, 1979); prior expectations and experiences (Baum & Greenberg, 1975;Webb & Worchel, 1993) gender (Rustemli, 1992;Ozdemir, 2008) and culture (Pons, Laroche & Mourali, 2006;Pons & Laroche, 2007). Investigation has also focused on the contribution of different crowd situations to individual experience of stress (Cox, Houdmont & Griffiths, 2006) and personal space preferences (Hasse & Markey, 1973;Hayduk, 1983;Sinha & Sinha, 1991;Rustemli et al, 1992;Kaya & Erkip, 1999;Gerin-Lajoie, Richards & McFadyen, 2005;Evans & Wener, 2007;Martinez, 2009).…”
Section: Introduction Background Informationmentioning
confidence: 99%
“…It can also be reasonably assumed that agent interaction in activities infrastructure a ects travel choices (Axhausen, 2006). Marketing science provides ample evidence that agent interactions in uence utility (positively or negatively) of performing an activity (Baker et al, 1994, p.331), (Eroglu and Harrell, 1986;Eroglu and Machleit, 1990;Eroglu et al, 2005;Harrell et al, 1980;Hui and Bateson, 1991;Pons et al, 2006).…”
Section: Facility Loadmentioning
confidence: 99%