2012 IEEE Consumer Communications and Networking Conference (CCNC) 2012
DOI: 10.1109/ccnc.2012.6181099
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Consumer' risk attitude based personalisation for content delivery

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Cited by 10 publications
(18 citation statements)
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“…Different studies have shown that the overall user experience may be affected by a wide range of factors. For example, at the network operator side, different pricing models for various classes of service could be considered by predicting the economic behavior of the users [13] and by taking into account users' attitude towards risk [14] while performing service delivery. Additionally, utility functions could be integrated to map the received bandwidth on user satisfaction for multimedia streaming applications [15][16][17].…”
Section: Discussionmentioning
confidence: 99%
“…Different studies have shown that the overall user experience may be affected by a wide range of factors. For example, at the network operator side, different pricing models for various classes of service could be considered by predicting the economic behavior of the users [13] and by taking into account users' attitude towards risk [14] while performing service delivery. Additionally, utility functions could be integrated to map the received bandwidth on user satisfaction for multimedia streaming applications [15][16][17].…”
Section: Discussionmentioning
confidence: 99%
“…DeliverY The proposed adaptive multimedia mechanism takes into account the user willingness to pay for the delivery of multimedia on a mobile device [16]. The aim of the mechanism is to deliver a lower quality multimedia content to the people who cannot afford or are not willing to pay high cost for the multimedia delivery while for those who are willing to pay, a high quality is provided.…”
Section: Comedy: Cost Oriented Adaptive Multimediamentioning
confidence: 99%
“…However, some participants were willing to pay for the quality even when the price is quite high. [16] shows that the difference in the attitude of people when choosing a certain multimedia quality over the price to be paid can be explained by people's attitude toward risk. A method that classifies people either in willing to pay for the multimedia quality (risk averse) or not (risk seekers) based on their age, gender and attitude toward risk was also proposed [16].…”
Section: Introductionmentioning
confidence: 98%
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