Consumer Valuation of Alternative Meat Origin Labels

Tonsor, Glynn T.; Schroeder, Ted C.; Lusk, Jayson L.

doi:10.1111/1477-9552.12010

Cited by 45 publications

(26 citation statements)

References 22 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…This last finding differs from the one obtained by Tonsor et al . () for meat who found that consumers value meat produced in the country (US) approximately the same as meat produced in North America (Canada, Mexico and US).…”

Section: Estimation and Resultsmentioning

confidence: 99%

Are Local and Organic Claims Complements or Substitutes? A Consumer Preferences Study for Eggs

Gracía¹,

Barreiro‐Hurlé²,

Lopéz-Galán³

2013

J Agricultural Economics

131

103

View full text Add to dashboard Cite

This paper provides an analysis of consumer preferences for product claims, specifically about origin and production methods. In particular, it addresses two important questions: i) whether consumers are willing to pay a premium for food products carrying these claims; and ii) whether local and organic claims are complements or substitutes. A choice experiment designed to estimate two‐way interactions was undertaken in Spain for eggs. The findings show first, that consumers are willing to pay a positive premium price for an enhanced method of production (that of barn, free‐range and/or organic instead of cage produced eggs) as well as for the proximity of production (local, regional and national over imported). Second, the findings show that consumer preferences for the claims are heterogeneous with two consumer segments being identified: “origin preference”, the larger segment, and the “production method preference”. Results show that organic and local claims were complements for the larger first segment but that free‐range and local/regional claims were substitutes for the second smaller segment. These results provide the marketing chains with insights applicable for pricing strategies.

show abstract

Section: Estimation and Resultsmentioning

confidence: 99%

Are Local and Organic Claims Complements or Substitutes? A Consumer Preferences Study for Eggs

Gracía¹,

Barreiro‐Hurlé²,

Lopéz-Galán³

2013

J Agricultural Economics

131

103

View full text Add to dashboard Cite

show abstract

“…Essentially, origin information contributes to food choices, consumer knowledge and perceptions of quality (Deselnicu et al ., ; Bonroy and Constantatos, ). Such beliefs and resulting expectations may exist even when consumers are largely unaware of origin labelling laws (Tonsor et al ., ).…”

Section: Introductionmentioning

confidence: 97%

Hedonic Analysis of Consumers' Valuation of Country of Origin of Meat in the United Kingdom

Hussein¹,

Fraser²

2017

J Agricultural Economics

View full text Add to dashboard Cite

We estimate the implicit prices consumers are willing to pay for country of origin labels, using hedonic price methods and panel data for meat and meat products in the United Kingdom. Our results show that consumers place significant value on origin information across fresh and processed meat products, especially since the horsemeat incident in 2013. The findings also suggest that retailers have increased the use of voluntary labelling of processed meat products since the incident. Hence, further extension of existing mandatory labelling requirements to processed meat products may not be required at least in the short term.

show abstract

“…In developed countries, both environmental awareness and consumer awareness of healthy and safe food has increased in the last three decades, leading to a significant increase in the demand for safe organic [23][24][25][26][27] products, including those that are pesticide-free, or pesticide residue-reduced [28][29][30][31][32][33] as well as products from a particular origin [34][35][36][37]. While consumer awareness has received considerable research attention in Asia [26,[38][39][40][41], little has occurred in African countries, with just a sweet pepper, tomato, amaranths, gboma and basilica.…”

Section: Introductionmentioning

confidence: 99%

Consumers’ Willingness to Pay for Cabbage with Minimized Pesticide Residues in Southern Benin

et al. 2015

View full text Add to dashboard Cite

Cabbage (Brassicaceae) is one of the most frequently consumed exotic vegetables in Benin and also the most affected by insects. To meet growing food demand, farmers rely heavily on synthetic pesticides that are harmful for themselves, consumers and the environment. Integrated pest management has been proposed as the means to improve vegetable productivity and quality in many developing countries. One approach is to substitute pesticides with physical barriers to insects, like nets. Here, we assess consumers' OPEN ACCESSEnvironments 2015, 2 450 perceptions about cabbage and their purchasing behavior towards cabbage that was produced using these nets in two major cities in Benin. Results indicate that consumers are aware of the health risks associated with intensive use of pesticides but were not able to recognize the quality difference between cabbage produced under nets from those using pesticides. All consumers were willing to pay a price premium for cabbage with minimized pesticides residues compared with conventionally produced cabbage, the average premium being 38%. Women, older, highly educated consumers and those able to distinguish cabbage qualities were willing to pay the most. We suggest that farmers will obtain higher prices if their production of cabbage with preferred characteristics is accompanied by an improved marketing strategy.

show abstract

Consumer Valuation of Alternative Meat Origin Labels

Cited by 45 publications

References 22 publications

Are Local and Organic Claims Complements or Substitutes? A Consumer Preferences Study for Eggs

Are Local and Organic Claims Complements or Substitutes? A Consumer Preferences Study for Eggs

Hedonic Analysis of Consumers' Valuation of Country of Origin of Meat in the United Kingdom

Consumers’ Willingness to Pay for Cabbage with Minimized Pesticide Residues in Southern Benin

Contact Info

Product

Resources

About