There were seven assassination attempts on U. S. Presidents between 1973 and. In this article, we critically examine coverage of each attack in The New York Times and The Washington Post, describing how the coverage employs therapeutic discourse frames that position the President as vulnerable and portray the attackers as lonely and demented outsiders.Noticing contradictions in this pattern, we also identify counterframes, including those acknowledging the political motivations of the assassins, the diminished public sphere that is a context for those actions, and the contradictions in a legal system that denies the insanity pleas of those framed so extensively as mentally ill. Political science, psychology, and law enforcement researchers have recognized that assassination attempts are often driven by rational political and economic concerns. Our analysis thus points to the need for further research exploring therapeutic framing techniques of other instances of political violence that may discourage publics from thinking critically about protest, violence and tragedy in the United States.KEYWORDS: assassination attempts, media framing, protest, public sphere, therapeutic discourse, US Presidency coverage that has framed their discontent largely in terms of personal psychological disturbance.The tendency of journalists to foreground the personal psychopathology of would-be assassins has located these attacks in the private, deluded worlds of the attackers rather than as public moments of opposition or as markers of broader social anxiety.Cloud (1998) has labeled this dislocation of social problems into a private, familial or psychological frame therapeutic discourse (see also Cloud, 2003 a & b;Rockler, 2003). Such discourse emphasizes individual responsibility for and the necessity of private rather than societal response to social problems. Cloud (1998) writes,The therapeutic refers to a set of political and cultural discourses that have adopted psychotherapy's lexicon-the conservative language of healing, coping, Table 1). These cases share in common the fact that none was successful and all targeted sitting Presidents or the White House. In addition, all occurred after 1973, a year that marked the beginning of a period in U.S. history of economic downturn (Harvey, 1989). The state of the U.S. economy is important for the current analysis because economic concerns were considered to be connected to some of these attacks (see Clarke, 1982) and because Feierabend, Feierabend, Nesvold, and Jaggar (1971) have observed correlations between economic and systemic grievances and acts of political violence.
INSERT TABLE 1Therapeutic Framing of Assassination Attempts 5Furthermore, these assassination attempts all took place in years marked by growing political alienation and frustration. Although collective protest was recognized as a powerful and legitimate form of political engagement during the 1960s, U.S. cultural life increasingly emphasized private, individualized concerns during the decades thereafter (G...