We study a generalized cusp C that is diffeomorphic to [0, ∞) times a closed Euclidean manifold. Geometrically, C is the quotient of a properly convex domain in RP n by a lattice, Γ, in one of a family of affine Lie groups G(ψ), parameterized by a point ψ in the (dual closed) Weyl chamber for SL(n + 1, R), and Γ determines the cusp up to equivalence. These affine groups correspond to certain fibered geometries, each of which is a bundle over an open simplex with fiber a horoball in hyperbolic space, and the lattices are classified by certain Bieberbach groups plus some auxiliary data. The cusp has finite Busemann measure if and only if G(ψ) contains unipotent elements. There is a natural underlying Euclidean structure on C unrelated to the Hilbert metric.