Cooperative Optimization of Tourism Networks

Abstract

A tourism network is determined by close collaboration among various stakeholders working interactively on common problems or issues through formal and informal approaches. As many cases highlight, informal relationships contribute to the formation of formal partnerships. In this study a game theoretical model is applied to explain the decisional process of entrepreneurs about forming partnerships in formal tourism networks. The model shows that, in terms of Nash equilibrium, the cooperative optimization of a tourism network should be achieved when entrepreneurs have the same business goals and a common tourism vision The chapter presents an empirical solution that arises from the case of Business Networks in Italy, which represents an innovation in Italian Law.

Research on Decision-Making Based on the Three-Party Evolutionary Game of Tourists, Scenic Spots, and Government

“…Model derivation and simulation data analysis showed that most of the tourism enterprises are indeed motivated to engage in green development, and the formation of a green tourism supply chain is a dynamic evolution process (Huang et al, 2019). Asero et al (2017) used the game theory model to explain the decision-making process of entrepreneurs in establishing partnerships in the formal tourism network. The research results show that in the Nash equilibrium model, when entrepreneurs have the same business objectives and common tourism vision, the cooperative optimization of a tourism network can be achieved (Asero et al, 2017).…”

“…Asero et al (2017) used the game theory model to explain the decision-making process of entrepreneurs in establishing partnerships in the formal tourism network. The research results show that in the Nash equilibrium model, when entrepreneurs have the same business objectives and common tourism vision, the cooperative optimization of a tourism network can be achieved (Asero et al, 2017).…”