Corporate Communication and Economic Theory: An Institutionalist Perspective

Lah, Marko; Sušjan, Andrej; Redek, Tjaša

doi:10.1080/00213624.2016.1147908

Cited by 19 publications

(4 citation statements)

References 45 publications

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“…As such, it provides a path to competitive advantage for the organization. As Lah et al (2016) have noted, corporate communication reduces uncertainty in an organization's environment and contributes positively to its reputation, crisis management, and long-term expansion. As Arvidsson (2012) noted, corporate communication is not only critical to corporate success but is also considered crucial to reducing information asymmetry and thus maintaining an efficient allocation of resources in the stock market.…”

Section: Key Findingsmentioning

confidence: 99%

Corporate communication

Podnar

2024

Elgar Encyclopedia of Corporate Communication

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Section: Key Findingsmentioning

confidence: 99%

Corporate communication

Podnar

2024

Elgar Encyclopedia of Corporate Communication

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“…Put simply, the NGO campaigning against GMOs likely presents an unintended, rather than intended, consequence of behavior (Hielscher et al , 2016; Will and Pies, 2016; cf. Lah et al , 2016). It is a well-known case that NGOs compete for donor funding and consequently for media space (Hielscher et al , 2017).…”

Section: Nongovernmental Organizations and Genetically Modified Organisms: Uneasy Bedfellowsmentioning

confidence: 99%

The anti-GMO advocacy: an institutionalist and systems-theoretic assessment

Valentinov

Hielscher²,

Everding

et al. 2019

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Purpose Public debates on the use of genetically modified organisms (GMOs) are strongly influenced by the nongovernmental organization (NGO)-led advocacy, most of which is harshly critical of genetic engineering. This advocacy has resulted in discourse failures marked by the disregard for the scientific consensus on the risks and benefits of GMOs. This paper aims to present a theoretical inquiry into this phenomenon. Design/methodology/approach Drawing on American institutionalism and Niklas Luhmann social systems theory, the paper explains these discourse failures in terms of the problematic relationship between institutions and technology. Findings Clarence Ayres would likely see these discourse failures as a form of “institutional resistance” to the progress of science and technology. In contrast, Marc Tool’s social value principle stresses the importance of democratic legitimation and public acceptance of new technologies, while being sensitive to the possibility of ideologically biased discourses. It is argued that the institutionalist understanding of the interplay between democracy, science and technology would benefit from a better account of Niklas Luhmann’s concept of “complexity reduction”. Social implications The study shows that some NGOs are powerful enough to actively shape, if not manipulate, public attitudes and sentiments against GMOs. Originality/value The case of the anti-GMO advocacy calls for a new conceptualization of how democracy, science and technology fit together.

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“…Actions occur on the basis of full and relevant information (Lah et al, 2016) You cannot optimise value creation via strategic decision making unless you know how to do so Utility/profit maximisation (Boland, 1981) You cannot optimise value creation via strategic decision making unless your goal is to maximise profits Rationality of preferences (Liu et al, 2006) You cannot optimise value creation via strategic decision making unless you desire to learn how to do so because you desire to maximise profits 3. Creating value at different management levels: a novel framework…”

Section: Assumption Implicationmentioning

confidence: 99%

Creating value in firms at different management levels

Straten

2019

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Purpose Value is created for firms’ owners when profits outweigh investments over a given time period. This paper aims to distinguish where, within firms, strategic thinking is required for the purposes of creating value. Design/methodology/approach A novel framework is developed, which explains how six sources of value can be identified and logically related to six practical value management levels. Findings Importantly, only one source of value, namely, autonomous revenue growth, demands true strategic thinking because it represents an unknown outcome from the strategist’s perspective. This source of value can be tapped into at any decision-making level. Originality/value This paper clarifies and emphasises that demonstrating strategic wisdom is possible for anyone within a firm and ultimately, it resolves down to the thinking and decision making that increases the chances of generating higher, earlier and more frequent future incoming cash flows.

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Corporate Communication and Economic Theory: An Institutionalist Perspective

Cited by 19 publications

References 45 publications

Corporate communication

Corporate communication

The anti-GMO advocacy: an institutionalist and systems-theoretic assessment

Creating value in firms at different management levels

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