2021
DOI: 10.47631/jareas.v2i2.235
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Corporate Diversification and Financial Performance of Listed Firms in Kenya: Does Firm Size Matter?

Abstract: Purpose: The study tested the hypothesis about the relationship between corporate diversification and financial performance. Moreover, moderating effect of firm size on the relationship between corporate diversification and financial performance of listed firms at Nairobi securities exchange (NSE) in Kenya was tested. Methodology/Approach/Design: The study was informed by market power and resource-based view (RBV) theories. To test the hypotheses, secondary panel data were collected from 35 listed firms at NSE… Show more

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Cited by 9 publications
(9 citation statements)
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“…In contrast to the stated studies, Becker et al [49] found a negative association between a firm's size and the profitability margins of U.S. manufacturing firms from 1987 to 2002. From a strategy perspective, firm size may be an indicator of diversification, which by and large has been found to affect performance negatively [50]. Studies in the literature have shown a mixed firm size and profitability relationship.…”
Section: Characteristics Of Firmsmentioning
confidence: 99%
“…In contrast to the stated studies, Becker et al [49] found a negative association between a firm's size and the profitability margins of U.S. manufacturing firms from 1987 to 2002. From a strategy perspective, firm size may be an indicator of diversification, which by and large has been found to affect performance negatively [50]. Studies in the literature have shown a mixed firm size and profitability relationship.…”
Section: Characteristics Of Firmsmentioning
confidence: 99%
“…However, the prior studies have ignored the impact of group size and product portfolio diversification on CSR engagement, exposing the firms to various stakeholder demands and social issues and forcing the firms to build a social reputation through CSR spending. The prior literature has focused mainly on the impact of corporate diversification on financial performance (Doaei et al, 2014;Doaei et al, 2012;Lee & Jang, 2007;Tanui & Serebemuom, 2021). However, few studies concentrated on the cross-country diversification of business (Brammer et al, 2006;Strike et al, 2006).…”
Section: Introductionmentioning
confidence: 99%
“…Diversification is one of the important corporate strategies used for growth and expansion by firms (Oladimeji and Udosen 2019, Capar and Kotabe 2003, Ansoff 1957). The research on how various diversification strategies affect firms' financial performance has been an attractive topic in strategic management, international business, economics and finance disciplines for several decades (Tanui and Serebemuom 2021, Aivazian et al 2019, Peng et al 2017, Ibrahim and Kaka 2007, Grant et al 1988. Accordingly, there are different definitions of diversification strategy in business and management literature.…”
Section: Acknowledgementsmentioning
confidence: 99%
“…However, due to the availability of data in this thesis, the first definition will be used. Hitt et al (1997), Chang and Wang (2007), Kim and Mathur (2008), Schmid and Walter (2012), Krivokapic et al (2017), Tsai et al (2020) and Tanui and Serebemuom (2021) are among the scholars who have studied the relationship between geographic diversification and firms' performance, and their findings have been mixed and inconsistent. Lin et al (2006) believe that technological diversification is the extent to which a company diversifies its technological capabilities in relevant or irrelevant technological areas.…”
Section: Research Questions and Research Objectivesmentioning
confidence: 99%
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