Corporate Social Responsibility: A Complementary Perspective of Community and Corporate Leaders

Abstract

Research studies on Corporate Social Responsibility (CRS) often focus on revealing corporate leaders’ attitudes toward various issues of CSR. The position of the present paper is that to understand CSR, we must grasp the collaborative perspective of CSR, and discern the attitudes of community leaders as well as corporate leaders. To this end, the study compares attitudes of community leaders with those of corporate leaders in three localities in Israel. The study examines various issues of CSR, highlighting the benefits to both community and corporation of reciprocal relations. Results from t‐tests confirmed significant differences between the groups. Some important implications for CSR particularly in terms of collaboration between community and corporation are discussed.

Antecedents of CSR Practices in MNCs’ Subsidiaries: A Stakeholder and Institutional Perspective

“…Increasingly, CSR activities are being recognized as a collaboration between corporations and the communities in which they are based (Boehm, 2002), and so it is logical that the community voice can be a significant driver of a subsidiary's CSR practices.…”

The involvement of university faculty members in social planning: motivating and hindering factors

“…In this context, the responsibility of non-profit organizations is prominent (Beito et al 2002;Fries 2003;Smismans 2003). Thus, for organizations in the community, such as businesses and universities, there is a moral and social responsibility to act in the community, beyond the purpose of their basic aims, promoting projects in the community by fundraising or voluntary social action (Austin 2003;Boehm 2002b;Boyle 2004;Stephanos 1999). The first hypothesis of this research differentiates between 'communitarian faculty members', who feel committed to the community in which the university is located, compared with 'liberal faculty members', who seek detachment and freedom from the community.…”

“…Another example is the social responsibility of businesses to the community. In the past this was explained mainly by means of the altruistic philanthropic approach, but recently it has been recognized as an exchange: the business contributes to the community and expects to improve its public relations in return (Boehm 2002b). The exchange approach considers two types of constructs-organizational and personal.…”

Performance management and corporate social responsibility: the strategic connection

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