Corporate social responsibility and the challenge of triple bottom line integration: insights from the Lebanese context

Jamali, Dima; Mezher, Toufic; Bitar, Hiba Talal

doi:10.1504/ijesd.2006.011557

Cited by 11 publications

(6 citation statements)

References 19 publications

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“…This also opens a question of inefficient budget spending, lack of stakeholder's awareness, disorientation in CSR strategy, poor prioritization and low innovativeness. Jamali et al (2006) found similar findings earlier in their research. Their conclusion is summarized as, "the problem faced in the Lebanese and other contexts is the absence of a precise management framework that provides for the linking of these fundamental, yet seemingly disparate pillars of sustainability and for reconciling traditional financial performance with environmental and social contributions" (p. 410).…”

Section: Discussionsupporting

confidence: 90%

“…Societal CSR initiatives are ranked from 1 to 4 and from 6 to 7, while 5 and 8 are environmentally related. Such categorization does not fit the CSR Triple Bottom Line integration, whereby according to Jamali et al (2006), "the TBL approach is grounded in the simple realization that corporations can add value and should publicly account along three drivers, namely the economic, the environmental and the social drivers" (p. 399).…”

Section: Top 8 Csr Tool (Initiatives) Preference Ranked By Respondentmentioning

confidence: 99%

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Corporate Social Responsibility Impact on Consumer Decision

Hejase¹,

Hashem²,

Dirani³

2017

JMENAS

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Background: The current fierce market environment obliges corporations to strive for success with every business strategy or tool to secure sustainability in the market. One approach that companies use is to operate and at the same time contribute to the well-being of the surrounding community, to safeguard the natural environment under which they operate, and to enhance the work force opportunities for growth. Such an approach has developed with time and is known as Corporate Social Responsibility (CSR). CSR strategy is one of the roadmaps that corporations may use, including the possible activities corporations' implementation, which may impact consumers' choice and decisions to deal with the said corporations. Nowadays, in Lebanon, the use of CSR strategy is moderately on the rise. Objective: The current research aims to assess the extent that CSR strategy really affects consumers' decision making, and to determine which one of the CSR activities or tools involving social, economic, or environmental dimensions carries the highest impact on changing consumers' decision. Furthermore, this research will shed light on the Lebanese consumers' perception and attitude towards CSR, and to assess which applied activities/tools carries the highest impact on their decision-making process to buy a product or a service. Materials and Methods: This research is exploratory, comparative and quantitative in nature, and uses a survey questionnaire distributed to 200 Lebanese consumers selected conveniently to study their perception of CSR strategy, and to identify which CSR tool they perceive as to be more effective in affecting their decision to buy a specific product/service. Results: Results show that 74.3% of the respondents are aware of CSR activities and agree on the fact that CSR is beneficial to society, corporations, and individuals. Also, 83.5% of the respondents agreed that CSR impacts their decision to buy products, and 60.3% showed that it may even initiate a purchase not planned previously. Furthermore, results show that 46.2% of the respondents will buy more as of quantity and 76% may go into the substitution of products because of CSR. 75.2% of the respondents mentioned that CSR also may impact their feelings towards products and will increase their loyalty to CSR-applying corporations. Conclusions: The outcomes of the research are used to support recommendations for Lebanese corporations to implement CSR strategy and the adequate activities needed to attract the Lebanese consumer.

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Section: Discussionsupporting

confidence: 90%

Section: Top 8 Csr Tool (Initiatives) Preference Ranked By Respondentmentioning

confidence: 99%

Corporate Social Responsibility Impact on Consumer Decision

Hejase¹,

Hashem²,

Dirani³

2017

JMENAS

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“…Emirates' managers are aware of green accounting which concentrates on CSR issues of environment; Hejase et al (2017) who asserted that Lebanese corporations concentrate their CSR activities or initiatives along two dimensions: societal philanthropic and environmental perspectives. Also, Jamali et al (2006) concluded that -the problem faced in the Lebanese and other contexts is the absence of a precise management framework that provides for the linking of these fundamental, yet seemingly disparate pillars of sustainability and for reconciling traditional financial performance with environmental and social contributions‖ (p. 410) and finally D'Amato, Henderson, and Florence (2009) stressed the fact that, -organizations are being called upon to take responsibility for the ways their operations impact societies and the natural environment‖ (p. 1).…”

Section: Csr Toward the Environmentmentioning

confidence: 99%

“…This result is consistent with those obtained by Saeedan (2017), Al-Maouchi (2016), andKhalidi (2015), which indicated that most of the CSR dimensions were averagely applied. Nevertheless, Jamali et al (2006) were right in their conclusion that there is an absence of a -precise management framework that provides for the linking of all CSR pillars‖ (p. 410). Similarly, Brin & Nehme (2019) ascertain that an organization must satisfy the surrounding society and respect its wellbeing by performing social activities, especially its employees and the surrounding community.…”

Section: Hypotheses Evaluationmentioning

confidence: 99%

Corporate Social Responsibility: A Stakeholders Perspective Applied to the Lebanese Heart Hospital

Younis¹,

Hejase²,

Brayhi³

et al. 2021

JBTP

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This research aims to assess Corporate Social Responsibility (CSR) practice applied to the Heart Hospital, Tripoli, Lebanon. A stakeholders (workers, patients, the local community, and the environment) perspective is considered. The population of the research includes all workers in the target hospital, however the research sample consists of 40 employees. This research is quantitative, descriptive and analytic based on a structured questionnaire designed and distributed to the respondents. The study found that the activities related to CSR were adapted and practiced to different levels. Employees’ responses about the dimensions of CSR were varied. Findings show that the hospital does exercise its social responsibilities towards patients (Mean=3.97), it does exercise its social responsibilities towards the environment (Mean=3.96), it moderately exercises its social responsibilities towards the local community (Mean=3.36), and it weakly exercises its social responsibilities towards its workers (Mean=2.75). Therefore, it is recommended that the hospital administrators must review their CSR strategy to reinstate one of the most critical factors for the success of the institution namely the human assets besides giving more attention to its local community needs.

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“…Traditionally, the focus in business has been on financial performance and maximising profits (Tran 2015). However, there has been a shift in recent years towards focusing on environmental performance and sustainability of the triple bottom line (Jamali, Mezher & Bitar 2006). It is important for organisations to understand the negative impact their operations have on the environment and the potential of supply chains to contribute to reducing costs and harmful emissions.…”

Section: Problem Statementmentioning

confidence: 99%

Investigating supply chain sustainability in South African organisations

Niehaus

Feiboth

Goedhals-Gerber

2018

J. transp. supply chain manag.

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Background: The need for sustainable supply chain management has become a necessity given the growing impact of climate change and global warming. The South African (SA) government is planning to implement a carbon tax in the future, which will present financial challenges for organisations already facing social and environmental difficulties.Objectives: The main objective of this article was to investigate the current sustainability reporting practices in supply chains of SA organisations. The focus was specifically on the supply chain sustainability practices of organisations listed in selected sectors on the Johannesburg Stock Exchange (JSE). A secondary objective was to investigate preparation efforts by SA companies for the impending carbon tax.Method: Data collected from sustainability and integrated annual reports of organisations in the sample were analysed using non-parametric statistical tests to compare sectors on the JSE and to compare companies listed on the socially responsible investment (SRI) Index with those that are not.Results: The results showed that there is insufficient data for some of the sectors; however, there are differences in the supply chain and sustainability practices for the remaining sectors. There are also differences in these practices between SRI and non-SRI companies. The research also showed that companies are discussing important concepts relating to the implementation of the impending carbon tax.Research impact: SA organisations need to increase their focus on sustainable supply chain practices. Further investigation into the preparation efforts of companies to reduce their emissions and/or footprint and mitigate the impact of the impending carbon tax is necessary.

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Corporate social responsibility and the challenge of triple bottom line integration: insights from the Lebanese context

Cited by 11 publications

References 19 publications

Corporate Social Responsibility Impact on Consumer Decision

Corporate Social Responsibility Impact on Consumer Decision

Corporate Social Responsibility: A Stakeholders Perspective Applied to the Lebanese Heart Hospital

Investigating supply chain sustainability in South African organisations

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