2018
DOI: 10.2478/cer-2018-0018
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Corporate Social Responsibility (CSR) of Innovative Pharmaceutical Corporations. The Case of BIOGEN

Abstract: The aim of this paper is to discuss the common features and specificity of Corporate Social Responsibility (CSR) practices of innovative transnational corporations (TNCs) acting in the pharmaceutical industry. The innovativeness of pharmaceutical firms is understood here as their ability to make a breakthrough in the treatment of rare, incurable diseases. The examination of the issue leads to the conclusion that the specificity of CSR in this industry is related to the contradiction between the economi… Show more

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Cited by 3 publications
(4 citation statements)
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“…However, we think that the opinions of voluntary participants recommended through the stakeholder association are sufficiently saturated. Witkowska, (2018) argued that the traditional CSR activities (philanthropy, community and neighborhood programs, volunteers, etc.) cannot be a rationale for high drug prices, which agrees with our results Witkowska, (2018).…”
Section: Discussionmentioning
confidence: 99%
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“…However, we think that the opinions of voluntary participants recommended through the stakeholder association are sufficiently saturated. Witkowska, (2018) argued that the traditional CSR activities (philanthropy, community and neighborhood programs, volunteers, etc.) cannot be a rationale for high drug prices, which agrees with our results Witkowska, (2018).…”
Section: Discussionmentioning
confidence: 99%
“… Witkowska, (2018) argued that the traditional CSR activities (philanthropy, community and neighborhood programs, volunteers, etc.) cannot be a rationale for high drug prices, which agrees with our results Witkowska, (2018) .…”
Section: Discussionmentioning
confidence: 99%
See 1 more Smart Citation
“…Specifically, these companies are frequently engaged in CSR because of their considerable influence on society's health and well-being. Health technology companies seek to implement CSR initiatives in order to build a strong corporate reputation, improve their relationship with stakeholders, attract and retain employees and acquire a competitive edge over rival companies [ 25 , 26 ]. Furthermore, they disclose their financial, social and environmental actions and risks in order to improve transparency and public opinion.…”
Section: Introductionmentioning
confidence: 99%